Lifecycle & Email Marketing Specialist - Toronto, Canada - Hootsuite
Description
WHAT YOU'LL DO:
- Support digital marketing initiatives focused on customer activation lifecycle stages with the objective to increase product adoption and improve retention, including our Social Media Bootcamp classes and customer newsletters
- Other related duties as assigned
WHAT YOU'LL NEED:
- Extreme attention to detail to ensure all marketing assets are wellbuilt and welltested
- Experience multitasking in a fastpaced and dynamic work environment
- Experience working with tools such as Litmus and Wrike is preferred
- Experience with datadriven campaigns using UTMs, A/B testing, and measuring lifts (test over control) is a plus.
- Commitment to Results: consistently achieves results, demonstrating high performance, and challenging self and others to deliver results
- Creativity and Innovation: seeks new and better ways of doing things, generates original and imaginative ideas, products, or solutions
- Customer Focus: demonstrates a desire to proactively help and serve internal/external customers meet their needs
- Problem Solving: uses an organized and logical approach to find solutions to complex problems. Looks beyond the obvious to understand the root cause of problems
- Process/
Project Management:
skilled at figuring out and managing the processes and timelines necessary to get work accomplished
- Self Development: is personally committed to, and actively works to continuously improve
WHO YOU ARE:
- Tenacious. You are determined to succeed, and you are motivated by the success of customers, colleagues and the community.
- Curious. You are always learning and seeking ways to make things better.
- Conscientious. You keep your promises, taking your commitments to others seriously, and you have strong integrity.
- Humble. You lead with humility and empathy, respecting and learning from the perspectives of others.
Step Up:
Show the world what it looks like to live and work by these guiding principles. #StepUp
One Team:
Make Hootsuite a place where everyone feels safe, welcome, valued, and empowered to do their best work without compromising who they are.
#OneTeam #FreeToBeMeCustomer Obsessed:
Focus relentlessly on helping our customers succeed. #CustomerObsessed
Go Fast, Be Agile:
Widen our competitive advantage by committing to speed and simplicity over perfection and complexity. #GoFastBeAgile
Play to Win:
Commit to building an incredible, profitable company for our customers, our employees, and our stakeholders. #PlayToWin #NoExcuses
Neighbours & Allies:
Give back to our communities and be an ally. #SocialForGood #Allies
- #LI-RL1_
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