Marketing & Communications Specialist - Montréal, Canada - Hibou Design & Co.
1 week ago
Description
Company Overview
We are a fast-growing Montreal-based interior design firm specializing in high-end residential interiors. With two distinct brands, Hibou Design & Co.
and Hibou Home, we strive to create spaces that inspire and offer unique home decor items to enhance our customers' living experiences.
Job Summary
Responsibilities
- Marketing Strategy
- Develop and execute comprehensive marketing plans for both Hibou Design and Hibou Home.
- Social Media Management
- Manage and create content for Instagram, Facebook, and Pinterest for both brands.
- Develop and maintain social media advertising budgets.
- Collaborate with influencers and other brands for partnerships.
- Website Management
- Oversee the maintenance and updates of both Hibou Design and Hibou Home websites.
- Monitor website analytics and work with the SEO team to optimize performance.
- Content Creation
- Create and post engaging content, including static posts, stories, newsletters, and blogs.
- Coordinate and conduct photoshoots for Hibou Design, ensuring highquality visual content.
- Public Relations
- Manage communications with stakeholders and external partners.
- Provide project information, graphics, and narratives for PR purposes.
- Prepare the principal designer for PR events, shows, and collaborations.
- Marketing Campaigns
- Lead the development and execution of holiday promotions, sales, and store events.
- Organize and coordinate events such as 5à7s and popups.
- Analytics and Reporting
- Monthly reporting on the growth of exposure, sales, and content across all platforms.
- Develop and maintain content calendars approved monthly in advance.
Qualifications
- 35 years of marketing experience.
- 35 years of experience running ads on Meta and Instagram.
- 35 years of graphic design experience.
- Minimum 1 year of experience on Shopify.
- Understanding of SEO analytics and the ability to communicate with an SEO team.
- Proficient with Canva.
- Experience with Mailchimp is a plus.
- Inline with Hibou Design's aesthetic.
- Creative and outsidethebox thinker.
- Analytical with the ability to assess progress.
- Able to selfmanage time effectively.
- Comfortable with change and pivoting.
- Bilingual, able to produce content in both French and English.
Salary:
$50,000.00-$70,000.00 per year
Benefits:
- Paid time off
Schedule:
- Monday to Friday
Ability to commute/relocate:
- Montréal, QC H2N 1C2: reliably commute or plan to relocate before starting work (required)
Education:
- AEC / DEP or Skilled Trade Certificate (preferred)
Experience:
- Marketing: 3 years (required)
- Social media management: 3 years (required)
- Canva: 1 year (preferred)
- Shopify: 1 year (preferred)
- Mailchimp: 1 year (preferred)
Language:
- English (required)
- French (required)
Work Location:
In person
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