Marketing Specialist - Edmonton, Canada - ACTIVE HOMES LTD
Description
Job Overview:
Duties:
- Conduct market research to identify trends and opportunities
- Manage product marketing initiatives from conception to execution
- Maintain and update content on website & social media
- Analyze marketing data using tools like Google Analytics
- Create visual content using Adobe Creative Suite
- Optimize content for search engines (SEO)
- Assist in budgeting and tracking marketing expenses
- Design all collateral including ads, brochures, flyers, invitations as needed
- Write copy for website, ads and collateral
- Manage community events with sales team
- Create and manage marketing plan and budget
- Plan and implement monthly and annual marketing and advertising calendar
- Develop marketing strategy for new projects
- Coordinate events to promote Active Homes Ltd.
Skills:
Required Skills:
- Proficiency in product management and market research
- Familiarity with WordPress for content management
- Ability to analyze data using Google Analytics
- Knowledge of SEO best practices
Nice-to-have Skills:
- Proficiency in Adobe Creative Suite for content creation
- Familiarity with budgeting processes in a marketing context
Pay:
$40,000.00-$55,000.00 per year
Benefits:
- Company events
- Dental care
- Extended health care
- Life insurance
- Onsite parking
- Vision care
Flexible Language Requirement:
- French not required
Schedule:
- Monday to Friday
- Weekends as needed
Supplemental pay types:
- Bonus pay
Education:
- Bachelor's Degree (preferred)
Experience:
- Marketing: 1 year (preferred)
Language:
- English (preferred)
Work Location:
In person
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