Business Development Representative - Toronto, Canada - KANTAR
Description
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Business Development Representative - Kantar Marketplace
Toronto, Queen's Quay East; Remote CAD
Why this job is important
- This role will increase prospecting and outbound efforts to increase the sales funnel for Kantar Marketplace (KMP), which will enhance coverage of our new business growth targets
- Generate new contacts for KMP prospecting doing desk research, using knowledge of the market research landscape, outreach platforms to get contact details and lists, attending networking events, qualifying leads and booking discovery sessions with new Kantar Marketplace prospects
- Accountable for setting up discovery meetings with brand new prospects that Kantar have not worked with in the past
- Responsible for all aspects of prospecting, from identifying the sector, company, reaching out and making contact to booking a discovery call with a Client Lead and Solution Expert, creating the outreach marketing and sales materials
- Identifies client and sector needs that can be used by the KMP Sales Engineer to nurture the relationship and increase revenue and win rates
- Represent Kantar at sales events, networking and conferences to generate new leads for KMP
- Identify a successful process for lead follow ups after webinars and events for new clients to Kantar
- Maintains sales pipeline, forecasts revenues, and provides regular activity reports to management; uses internal systems (Salesforce, Maconomy, etc) to track outreach activity
- Book in and plan successful client discovery meetings to build new client revenue
- Understands the competitive landscape and report back to the organization on points of differentiation
- Ensures a thorough handover of the client to the KMP Sales Engineer or Client Lead who will conduct relevant discovery meetings with the client
- 5+ years of quotacarrying sales experience in market research, analytics, insights, and media solutions; selling to Chief Marketing Officer and/or marketing decision makers
- Shown success creating prospect lists with multimilliondollar new business/new logo that delivered incremental revenue
- Demonstrated ability to translate sophisticated concepts into concise, insightful messaging
- Excellent commercial competence, presentation and interpersonal skills (verbal and written)
- Highly motivated, selfstarter, driver of change and transformation
- Proven cross portfolio collaboration
- Market Research, Marketing Analytics, Brand Research experience a plus
We provide a comprehensive, highly competitive benefits package, including
- Medical plans with comprehensive, affordable coverage for a range of health services
- Health Savings Account/FSA
- Dental, Vision and benefits to cover unique healthcare needs
- Wellness Program
- 401k with match
- Tuition Reimbursement, Commuter benefits
- Unlimited PTO
- The salary range for this role in Canada is $63,000 $105,000. Your final base salary will be determined based on several factors which may include but are not limited to location, work experience, skills, knowledge, education and/or certifications. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability._
Location
Toronto, Queen's Quay EastCanada
Kantar Rewards Statement
At Kantar we have an integrated way of rewarding our people based around a simple, clear and consistent set of principles.
Our approach helps to ensure we are market competitive and also to support a pay for performance culture, where your reward and career progression opportunities are linked to what you deliver.
We want to create an equality of opportunity in a fair and supportive working environment where people feel included, accepted and are allowed to flourish in a space where their mental health and well being is taken into consideration.
We want to create a more diverse community to expand our talent pool, be locally representative, drive diversity of thinking and better commercial outcomes.
Combining our expertise in human understanding with advanced technologies, Kantar's 30,000 people help the world's leading organisations succeed and grow.
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