Marketing Lead - Toronto, Canada - Badal

Badal

Verified Company

Toronto, Canada

5 days ago

Posted by:

Sophia Lee

beBee Recruiter

Description

About

We are a boutique, rapidly growing, GCP (Google Cloud Platform) consulting company based out of Toronto.

We work with GCP's top customers (banking, telco, energy, retail, etc.) to help them with cloud transformation, security, analytics, ML, and data governance.

Clients usually engage us to solve their most challenging business problems and help raise the bar at their organization.

Why Badal?
You get the best of both worlds.

We operate like an early-stage startup with all the associated benefits (e.g., talent, growth, learning opportunities, flexibility), but get to solve enterprise-level technical challenges.

People: We hire toptier talent. Our team consists of exGooglers, YCombinator Alumni, and individuals that built software for 400M users.
GCP is the

Best Cloud:

Maybe we are biased, but GCP is the most cutting-edge cloud provider, building on technologies that have been pioneered by Google: BigQuery, K8s/Anthos, Vertex AI, etc.

Growth: We have doubled in size in the last 6 months, and are looking to double again this year.

You Will

Execute campaigns and events to drive pipeline and lead generation
Initiate opportunities, project managing all aspects of campaign execution, event production, content and budget management
Specific event execution and logistics: AV production, vendor management, logistics, invitations, catering, security, transportation, speaker travel logistics, evening events, signage/shipping
Tracking, analyzing and reporting on results and impact of marketing activities
Oversee budgets and analyze the effectiveness of marketing campaigns to determine ROI through reporting and analysis of leads, pipeline and marketinginfluenced revenue
Utilize the strong analytical ability to evaluate endtoend customer experience across multiple channels and customer touchpoints
Plan and execute the setup of automation campaigns and other marketing initiatives to generate net new leads and nurture existing customers

You Have

4+ years of technology marketing experience, with special expertise in driving events
Experience managing event execution, including planning, ontheday logistics and staffing for the event
Project management skills including: managing agencies and vendors, tracking tools to assess campaign effectiveness (e.g. CRM systems and marketing automation tools (Marketo or similar))
3+ years of B2B marketing experience with developer audience expertise
Experience defining successful enterprise software acquisition programs for large accounts
Strong writing and content development expertise
Strong problemsolving, strategic and analytical capabilities with a strong track record of setting and delivering against measurable marketing metrics

Type of qualities we look for (across all roles)

Passionate about delivering highquality commercial software products and platforms to market
Team player. We are a small team and enjoy working with each other and our clients we would like to keep it the same way as we grow
Strong understanding of modern software engineering processes
Clientfocused and passionate about delivering strong business values.
Able to communicate clearly and effectively with various audiences, including developers, clients, customers, partners, and executives.
Flexible and willing to use the right technology for each problem in the context of timelines and business goals
Ability to complete the job regardless of the circumstance

Our Benefits

Flexible vacation policy.
Three weeks of vacation, plus we are closed over the winter holidays (+ ~1 week)
One teambuilding event each quarter
Great health benefits with a $1500$3000 HSA/WSA
Certification opportunities. We will pay for your GCP certification as well as other relevant training and certifications
Learning opportunities. We work across different industries, technologies and roles and will work with you to help you explore your interests.
Blogging, open source, meetups and conference opportunities. We will provide a platform and time for you to pursue your ideas
Our organization values action over politics, and our management team is made up of engineers who thrive on achieving tangible results.
Badal is an equalopportunity employer committed to creating a safe, diverse and inclusive environment. We encourage qualified applicants of all backgrounds including ethnicity, religion, disability status, gender identity, sexual orientation, family status, age, nationality, and education levels to apply. If you are contacted for an interview and require accommodation during the interviewing process, please let us know._