Media Experts - Toronto, Canada - IPG Mediabrands

IPG Mediabrands

Verified Company

Toronto, Canada

4 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Description

General information

Agency:
Media Experts

Job Function:
Social

Location:
Toronto, Canada

Job Ref#:14792

Description & Requirements

Position Summary

We are actively seeking for dynamic, best-in-class talent to join the HALO by Matterkind team as a Paid Social Media Associate.

As an Associate, you will assist in the day-to-day stewarding of both account and media activity on assigned campaigns for our clients and help take social media advertising strategy, planning and execution to the next level.

This entry-level opportunity will kick-start your career in digital media and provide a platform to partner with the world's leading consumer brands.

Key Responsibilities

Support Specialists & Senior Specialists on all tasks related to the development, implementation, launch, monitoring, optimization and reporting of social media advertising campaigns across ad manager platforms for Facebook/Instagram, Reddit, TikTok, Twitter, LinkedIn, Snapchat and Pinterest.
Use research tools (Brandwatch, Influencity, 4C Scope, Affinio, etc.) to help develop profiles of target audiences with view into their social/online behaviors, media consumption, etc.
Follow all internal processes and ensure consistency of execution, performance, optimization, testing, ad specs, campaign objectives & KPIs.
Help maintain detailed files of all pertinent records (media plans, performance reports, creative, contracts, reports, etc.) relevant to clients' business with HALO by Matterkind.
Pull data for billing, delivery and performance reports, populate templates and help generate insights and recommendations.
Learn all about paid social capabilities including platforms, technologies, and targeting options within HALO by Matterkind to help teams find best in class solutions for our clients.

Desired Skills & Experience

Postsecondary certificate or degree with a preference for Media and/or Marketing specialization or similar achievement.
Thrives in a fastpaced, dynamic environment.
Excellent working knowledge of the Microsoft Office Suite of programs.
A passion for social media and an eagerness to learn.
Active user / participant in social media platforms is a plus.
Excellent writing and communication.
Ability to multitask, excellent organizational skills, attention to detail, and accuracy when working with numbers.
Excellent quantitative/analytical skills with the ability to draw conclusions based on data.
Ability to work collaboratively as part of a crossfunctional team.

Employment TransparencyAbout Us
The best way to get someone's attention is to break a pattern. With that in mind, Media Experts has been turning industry heads for 40 years by Making a Big Impression. A data-driven Canadian media agency powered by the spirit of discovery; we build iconic brands within the Canadian market. Our unique approach revolves around designing effective, hard-working media strategies that drive brand engagement and deliver outstanding business results.