Retail Sales Leader Market - Canada - Martin's Family Fruit Farm Ltd

Description

Martin's Family Fruit Farm is one of Canada's largest Growers, Sellers, and Marketers of Fresh Apples and Apple Products. Martin's vertically integrated business model allows us to respond quickly to changing market dynamics, while ensuring we produce products of the highest quality. Our Apple Products portfolio is composed of an innovative and segment-leading collection of better-for-you products. Having a strong presence in Canada, we are looking to expand our position in the U.S. with our compelling product, brand, and capabilities proposition.

We are seeking a passionate hands-on Sales leader with a proven record of success, who is excited about driving growth with U.S. Retailers. Reporting to the COO, the Retail Sales Leader U.S. Market – (Apple Products), will be instrumental in shaping the future of our company as we expand our market presence.

Responsibilities

• Cultivate and maintain strong relationships with key retail partners and distributors.
• Identify and engage with key decision-makers in retail grocery chains and other relevant channels to create strategic partnerships and secure new business opportunities.
• Negotiate and manage strategic partnerships to enhance product placement and visibility.
• Develop and execute revenue growth strategies, including pricing, store level execution, trade spending and sales initiatives to achieve financial targets
• Demonstrate a keen understanding of how to generate and calculate ROI from customer promotions and initiatives.
• Achieve revenue and gross margin targets for assigned geography.
• Ensure the highest level of customer satisfaction and retention.
• Track, measure, and report on key performance metrics for sales.
• Employ excellent analytical and problem-solving skills to interpret sales data, identify trends, and make data-driven decisions
• Stay informed about market trends, industry developments, and the competitive landscape.
• Understand the key attributes of products, the needs of consumers and customers and overall trends.

Qualifications

• 6-8 years of relevant experience (CPG experience preferred)
• Familiarity with US Retail landscape is a must
• Demonstrated ability to develop and execute sales strategies that result in revenue growth and market expansion.
• In-depth understanding of sales strategies, methodologies, and best practices.
• Thorough understanding of food retailing landscape, including key channel stakeholders, trade spending use of key sales tools and techniques.
• Well-developed negotiation skills with the ability to communicate and understand the requirements of customers and Martin's to achieve win-win results.
• Proven experience in managing budgets, forecasts, and sales pipelines.
• Bachelor's degree in business, marketing, or related field
• Strong drive for results, coupled with superior leadership skills.
• Ability to manage multiple projects and see them through to completion.
• Excellent presentation and communication skills, both oral and written.
• Fully computer literate, including familiarity with Sales Tracking & Analytics software.
• Excellent time management and multi-tasking abilities
• Ability to analyze problems and create solutions.

As a family owned and operated company, we are guided by our values of Passion, Partnership and Sustainability. The successful candidate will be an ambassador for Martin's and promote Martin's vision, values, and culture. Ongoing success in this role will be measured by the development and implementation of sales strategies, building strong customer relationships, and achieving revenue targets.

The successful candidate may reside in Canada or the U.S.

If you are an experienced Sales Leader interested in this exciting opportunity, please reach out.

Accommodations for job applicants with disabilities are available upon request.