Facebook Pixel
1 day ago

Job description
We need an experienced Facebook/Meta tracking specialist to install and configure the Facebook Pixel and Conversions API (CAPI) on our WordPress website.
Tech Stack:
- WordPress with Elementor page builder
- Google Tag Manager (already installed)
Scope of Work:
- Configure Facebook Pixel via Google Tag Manager with all relevant standard events (PageView, ViewContent, Lead, Purchase, etc.)
- Set up serverside Conversions API tracking
- Ensure proper event deduplication between browserside
- Pixel and serverside CAPI events
- Configure event tracking for Elementor forms and key conversion points
- Verify all events fire correctly using Events Manager and the
- Meta Pixel Helper
- Achieve event match quality scores of 6.0+
- Document the setup so our team can maintain it going forward
Requirements:
- Proven experience with Facebook Pixel + CAPI on WordPress
- Strong working knowledge of Google Tag Manager
- Experience tracking Elementor form submissions as conversion events
In your proposal, please include:
- Your estimated timeline for completion
- Your fixed price for the job
Mandatory skills:
Facebook Pixel Setup & Optimization
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