SEO Specialist - Toronto, Canada - AutoTrader

AutoTrader

Verified Company

Toronto, Canada

2 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Description

SUMMARY OF JOB
The SEO Specialist supports strategy and execution of search engine optimization solutions for dealer websites. This position will spend majority of time auditing and implementing SEO recommendations on and off the website.

KEY AREAS OF RESPONSIBILITY

Focusing on SEO strategies and tactics, SEO audits (onpage/offpage, crawl efficiency, technical troubleshooting etc.) ensuring that Dealer websites on our platform are adhering to SEO best practices
Implementing strategies to address gaps in organic search performance, keyword planning and onpage optimization Identifying growth opportunities in site infrastructure, keyword selection, and onpage optimization Creating and optimize SEO landing pages for dealer websites
Monitoring performance metrics
Conducting performance reviews
Staying current on global SEO and search landscape and emerging trends and identify tools and reports to automate processes or deliver more sophisticated understanding

JOB REQUIREMENTS

3+ years of SEO experience (both technical SEO and content marketing)
Fast learner with excellent problemsolving ability
Proven track record of results with improving search rankings and/or developing and managing website reporting tools
Working knowledge of SEO tools, website standards, website reporting tools, and web analytics
Solid analytical skills with key performance metrics are a must, with an understanding of WordPress CMS, Google Analytics, Google/Bing Webmaster Tools, SEM Rush, & Screaming Frog Knowledgeable about the latest trends in the search engine
Google Analytics Certification would be an asset

What's in it for you

We understand that there is life at work and life outside of work. Here are a few benefits we all benefit from that support us to be our creative best.

Fitness and wellness

We provide discounts to nationwide gyms, onsite gyms (when we're in the office), an Employee and Family Assistance Program, as well as a virtual wellness program.

Benefits from Day 1

Gym discounts
Local inoffice free gyms
Employee and Family Assistance program
Weekly virtual wellness events
In addition to inhouse training, we provide an annual lifestyle allowance of $1500 so you can grow your skills.
Conferences & training budget
Regular internal training programs

Financial planning