Specialist Marketing - Mississauga, Canada - Sobeys
Description
Requisition ID:182379
Career Group:
Corporate Office Careers
Job Category:
Marketing Sobeys, Safeway & Liquor
Travel Requirements:0 - 10%
Job Type:
Full-Time
Country:
Canada (CA)
Province:
Ontario
City:
Mississauga
Location:
Tahoe Office
Postal Code:
L4W 0C7
Our family of 131,000 employees and franchise affiliates share a collective passion for delivering exceptional shopping experiences and amazing food to all our customers.
A proudly Canadian company, we started in a small town in Nova Scotia but we are now in communities of all sizes across this great country.
With over 1,600 stores in all 10 provinces, you may know us as Sobeys, Safeway, IGA, Foodland, FreshCo, Thrifty Foods, Lawtons Drug Stores or another of our great banners but we are all one extended family.
Ready to Make an impact?:
The Brand Marketing Specialist, Full Service will assist in the development and execution of integrated marketing plans for the Sobeys and Safeway banners.
They will work with a cross functional team of internal and external/agency partners to help bring the banner brand strategies to life for the consumer.
Here's where you'll be focusing:
- Understand the brand strategy and act as a brand champion through marketing activations
- Collaborate with Brand Marketing Manager, Sobeys & Safeway on marketing programs that support the brand strategy including brief development, creative evaluation and tactical execution
- Work with Full Service (Sobeys, Safeway) Brand Marketing teams to share best practices, and assets as required for campaign/program activation in other banners
- Engage internal crossfunctional partners including Field Marketing, Creative Studio, Content Services, Digital, Loyalty, Merchandising, Business & Customer Insights, Category and external agency partners, to activate programs which support the marketing priorities
- Assist with management of vendor partner programs and sponsorships
- Assist with management and execution of project tracking for marketing calendars, business updates, and quarterly updates
- Develop and manage promotional and marketing plan project work streams including project management and followups, creative proof approvals and budget reconciliation
- Work closely with Customer Insights and external partners to conduct pre/postcampaign reporting and analysis; identifying trends and recommendations for improvements
What you have to offer:
- An Undergraduate Degree, preferably in business, commerce or marketing discipline. MBA is considered an asset, but not required
- 5 years of relevant work experience in retail, advertising, marketing or merchandising environment or consumer packaged goods industry
- Proficient in Microsoft Office Suite
- Passion for food
Sobeys is committed to accommodating applicants with disabilities throughout the hiring process and will work with applicants requesting accommodation at any stage of this process.
**We appreciate the interest from the Staffing industry however respectfully request no calls or unsolicited resumes from Agencies.
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