Senior Data Strategist - Toronto, ON, Canada - Ogilvy Canada

    Ogilvy Canada
    Ogilvy Canada Toronto, ON, Canada

    1 month ago

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    Description
    The Senior Strategist leverages industry knowledge to provide key insights and strategic recommendations for positioning a client's business/products.
    Development of brand strategies, writing creative briefs, guiding development and presentation of the creative work
    Design and implementation of research projects to address client business issues, gain insight into target audiences and testing ad concepts
    Define key performance indicators and measurement for programs Ogilvy delivers to ensure that strategies and tactics deliver against client goals and objectives and provide expected returns
    5+ years of experience in at least one aspect of strategic planning or related field
    ~ Demonstrated talent for abstract thinking, spotting trends and patterns, an innate curiosity and insight into human behavior, an instinct for popular culture, and a nuanced understanding of creative work are critical
    ~ The ability to work across different groups and disciplines is key to their success, as is their judgment in pushing the work, elevating the ambition of a brand, and leading the client's thinking about the potential of their business
    ~ This role is the transition period from being a day-to-day planner to becoming a planning director with full responsibility for an account

    We strive to create an environment in which all employees can feel comfortable to contribute to their fullest potential without regard to their race, color, creed, religion, sex, national origin, disability, age, citizenship, marital status, sexual orientation, gender identity or expression.

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