Digital Marketing - Toronto, Canada - Mercer

Mercer
Mercer
Verified Company
Toronto, Canada

2 weeks ago

Sophia Lee

Posted by:

Sophia Lee

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Description
At Mercer, we're creating a culture where you can bring your authentic self to work.

When you join us, you bring your inclusive energy and enthusiasm to a team that values you personally and professionally - regardless of who you are, what you look like, where you were raised or born, who you love or what your religious beliefs are.

You are welcome here.


Mercer's Health & Benefits Consulting team is seeking a passionate, energetic and creative bilingual digital communication & marketing specialist to lead our sales collateral creation and employee communication strategies with our clients.


Digital Health communication specialist

What can you expect?


As the Digital communication specialist, you will lead the creation, optimization and tracking of the success of our Digital Health team communication and marketing assets.

You will support each of the various team members on the team in each of their functions to create a clear and cohesive message throughout the journey.


For example, you will support the Sales team with collateral for sales pitches, you will support the Account management team with the creation of assets to support platform launch and events and its delivery to users of our platform via digital means.

You will support the operations team to create unified and consistent wording on our platforms, templates and overall communications.

In addition, you will analyze and report on the success of our various pieces and identify user trends on our platforms to help mold the future.


What is in it for you?

  • At Mercer, we are as invested in creating brighter futures for our own people as we are for our clients. To help you reach your full potential, we offer a culture of performance, growth and safety, as well as benefits and resources that support your wellbeing and career development
  • The opportunity to work with some of the smartest and most energetic people in the industry, who will nurture, challenge and enable you
  • Chance to work on an innovative team focused on growth
  • A dynamic, collaborative and inclusive culture, where diversity is embraced and you are celebrated and appreciated for who you are
  • A variety of virtual learning and development resources to support your personal and professional growth
  • Generous paid time off and a flexible work schedule that accommodates your home life and commitments outside of work

We will count on you to:

As the Digital Health Communication Specialist with Mercer's Digital Health team, you will work with the team to build an end to end cohesive message about the Digital Health team.

This role is an exciting opportunity to utilize your creativity, simple language, innovative thinking and drive awareness and traffic to our Digital Health platform and solutions.


The key role objectives and activities are:

  • Create clear, simple and cohesive wording and visuals for our all assets
  • Work collaboratively with sales to create sales pitch decks, sales collateral and assets to support the closing of new sales
  • Work collaboratively with the account management and implementation team to create launch materials for each client and ongoing materials to support challenges, employee sessions and various events happening with our clients
  • Use digital campaign tools to send employee communications and track its success
  • Work with the operations team to create wording and text for our platforms and ongoing communications to various stakeholders
  • Support the implementation and review of digital platform metrics such as open rates, click rates and abandonment rates
  • Help support future reiteration of our programs with data and metrics collected

What you need to have:


  • BA/BS degree
  • At least 2 years' experience in a B2C communications role
  • Fluent in both English and French Canadian
  • Proven experience in supporting sales and account manage with collateral
  • Knowledge and experience using Adobe Creative Suite for images in Photoshop, illustrations in Illustrator and artwork in InDesign
  • Ability to work with multiple stakeholders and manage timelines accordingly
  • Ability to build and create materials necessary to succeed based on the various audiences one might encounter

What makes you stand out:


  • Creative and willing to think differently in a very simple way
  • Strong collaborator, team oriented and excellent communicator
  • A history or knowledge of employee benefits and digital health solutions is advantageous
  • Keen interest in the value of technology in business and how this can transform employees' lives
  • Fluently in both English and French Canadian would be an asset
  • Selfmotivated, focused, ambitious and highly professional with a strong sense of fun
LI-JM5

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