Digital Messaging Manager - Toronto - Blend

    Blend
    Blend Toronto

    1 week ago

    Description

    10 hours ago Be among the first 25 applicants

    Company Description

    Blend is a premier AI services provider, committed to co‑creating meaningful impact for its clients through the power of data science, AI, technology, and people. With a mission to fuel bold visions, Blend tackles significant challenges by seamlessly aligning human expertise with artificial intelligence. The company is dedicated to unlocking value and fostering innovation for its clients by harnessing world‑class people and data‑driven strategy. We believe that the power of people and AI can have a meaningful impact on your world, creating more fulfilling work and projects for our people and clients.

    Job Description

    Our Fortune 100 financial services client is seeking a Manager of Customer Journey Management to support their banking partner, a large Canadian national bank. This role will contribute to the client's next level of growth and expansion. The Manager, Customer Journey Management for Credit Card and Unsecured Lending Portfolio defines, executes, and optimizes the end‑to‑end digital marketing customer journeys across organic, owned, and paid channels. This role will serve as a strategic advisor, collaborating closely with marketing teams and business line stakeholders to define targets and requirements for digital campaigns, as well as with digital platform subject matter experts in a dedicated squad. The individual will deliver an integrated, customer‑centric digital marketing plan across all customer journey touchpoints.

    The Details

    • Location: Downtown Toronto, ON (4 days per week onsite required)
    • Duration: Approximately a 12‑month consulting project with the possibility of extension
    • Benefits: Health, Vision, Dental, 401K plan, Life Insurance, Pretax Commuter Benefits for full‑time consultants

    What You'll Do

    • Champion a customer‑first, strategic approach coordinating cross‑functional digital teams in the creation and flawless execution of end‑to‑end digital marketing customer journeys across organic, owned, and paid digital channels for specific lines of business.
    • Build and execute a seamless customer journey, ensuring consistent messaging from one touchpoint to the other to provide an optimal brand and customer experience.
    • Plan and execute across authenticated digital channels including online banking and mobile banking.
    • Oversee the execution across other digital channels in customer acquisition, sales, engagement, and adoption campaigns for assigned business lines.
    • Deliver post‑campaign analysis of marketing campaigns with insights and recommendations for future consideration that add value for the customer.
    • Coordinate subject matter expertise across platforms to proactively identify and recommend future campaigns and initiative improvements through active awareness by staying ahead of emerging customer needs. Leverage a high level of digital marketing tactics, channel metrics, industry best practices, and A/B/multivariate test results.
    • Provide input to help support the strategy for evolving the authenticated & unauthenticated digital banking channels.
    • Participate in agile squads/sprints as a Subject Matter Expert to help shape and develop new functionality, user experiences, customer journeys, and other initiatives to meet customer demands and drive sales, online and mobile banking adoption, and customer engagement initiatives.
    • Lead all campaign testing activities across channels, including coordinating campaign launch dates, optimizing marketing calendar, as well as responsible for all escalations related to operational activities.

    Qualifications

    • Minimum of 3‑4 years of digital direct‑to‑consumer marketing experience.
    • Strong initiative, forward‑thinking, and creative problem‑solving skills with the ability to create or stimulate integrated cross‑disciplinary strategic marketing solutions.
    • Superior communication skills with the ability to influence and guide strategy and campaign testing and optimizations.
    • High attention to detail, exceptionally organized, and strong project management skills.

    Additional Information


    A diverse workforce is a strong workforce. To deliver growth at BLEND360 and for our clients, we believe as a Talent Solutions Company, we have a responsibility and unique opportunity to positively impact the workforce. Diversity has played a critical role in our history, our growth, and continues to have a profound impact on our success. We are determined to have equality in the workplace, within our team and as an extension of our clients' team.

    BLEND360 is an equal‑opportunity employer.


    #J-18808-Ljbffr
  • Work in company

    Digital Messaging Manager

    Only for registered members

    The Digital Messaging Manager will lead the planning, development and execution of 1:1 communication strategies to drive customer engagement and retention. · ...

    Toronto, Ontario

    2 weeks ago

  • Work in company

    Manager of Digital Messaging

    Only for registered members

    +We are seeking a Manager, Digital Messaging to support our Canadian Marketing Digital Growth team. This role will play a key part in the bank's next phase of growth and customer engagement initiatives. · +Champion a customer-first approach by coordinating cross-functional teams ...

    Toronto, Ontario

    1 month ago

  • Work in company

    Manager of Digital Messaging

    Only for registered members

    The Manager, Digital Messaging will be responsible for the end-to-end delivery of digital marketing communications across authenticated channels and email. · Collaborate with journey managers, campaign enablement teams, analytics and channel partners to execute and optimize custo ...

    Toronto

    1 month ago

  • Work in company

    Digital Messaging Manager

    Only for registered members

    The Manager of Customer Journey Management for Credit Card and Unsecured Lending Portfolio defines, executes, · and optimizes the end-to-end digital marketing customer journeys across organic, · owned, · digital channels. ...

    Toronto, ON, Canada

    1 week ago

  • Work in company

    Manager of Digital Messaging

    Only for registered members

    We are seeking a Manager of Digital Messaging to support our Canadian Marketing Digital Growth team in Toronto. · Champion a customer-first approach by coordinating cross-functional teams to create and launch digital campaigns across mobile, online, ABM, and email channels. · Ens ...

    Toronto, Canada

    1 week ago

  • Work in company

    Digital Messaging Manager

    Only for registered members

    Blend is a premier AI services provider. They are seeking a Digital Messaging Manager to support their banking partner. · ...

    Toronto, Ontario

    1 month ago

  • Work in company

    Manager, Digital Messaging

    Only for registered members

    We're seeking a Manager, Digital Messaging & Campaign Execution individual to support a Fortune 500 financial services client to design, develop, and execute digital customer communications across email, web, and mobile platforms. · Lead the execution of digital campaigns across ...

    Toronto, Ontario

    2 weeks ago

  • Work in company

    Digital Messaging Manager

    Only for registered members

    We are seeking a Manager of Customer Journey Management to support our Fortune 100 financial services client in their banking partner. This role contributes to the client's next level of growth and expansion. · ...

    Toronto

    1 month ago

  • Work in company

    Digital Messaging Manager

    Only for registered members

    Utilizing specific tools and approaches to analyze digital marketing initiatives. · ...

    Toronto, Ontario

    1 month ago

  • Work in company

    Digital Messaging Manager

    Only for registered members

    The Digital Messaging Manager will lead the planning development and execution of 1:1 communication strategies to drive customer engagement and retention.They will deliver highly personalized campaigns maintain workflows identify new triggers & journeys across email SMS push chan ...

    Toronto $68,000 - $93,500 (CAD)

    2 weeks ago

  • Work in company

    Digital Messaging Manager

    Only for registered members

    This role will contribute to a Fortune 100 financial services client's next level of growth and expansion by defining, executing, and optimizing end-to-end digital marketing customer journeys across organic, owned, and paid channels. · ...

    Toronto

    1 month ago

  • Work in company

    Digital Messaging Manager

    Only for registered members

    The Digital Messaging Manager will lead a team of subject matter experts to ensure end-to-end delivery of email communication to Wealth Management clients and advisors. · They will help implement Salesforce Marketing Cloud technologies within Wealth Management at RBC, working wit ...

    Toronto

    1 month ago

  • Work in company

    Manager, Digital Messaging

    Only for registered members

    We are seeking a Manager, Digital Marketing and Campaign Execution expert for our client's digital campaigns from design to execution hand-off. This role combines marketing strategy with front-end development expertise to deliver flawless, on-brand campaigns that drive customer e ...

    Toronto

    3 weeks ago

  • Work in company

    Digital Messaging Manager

    Only for registered members

    + Create and deliver periodic dashboard reports of digital marketing campaigns and performance. + Utilize specific tools and approaches to analyze digital marketing initiatives such as conversion data, funnel analysis, · and multi-channel attribution.+ A/B Testing · + Communicati ...

    Toronto

    1 month ago

  • Work in company

    Digital Messaging Manager

    Only for registered members

    The Digital Messaging Manager will lead the planning, development, and execution of 1:1 communication strategies to drive customer engagement and retention. · ...

    Toronto, ON MV V

    1 week ago

  • Work in company

    Digital Messaging Manager

    Only for registered members

    Analyze digital marketing initiatives and track data across multiple channels. Conduct A/B testing and provide feedback to optimize campaigns.Create periodic dashboard reports on campaign performance. · Utilizing specific tools and approaches to analyze digital marketing initiati ...

    Toronto Full time

    1 month ago

  • Work in company

    Digital Messaging Manager

    Only for registered members

    We are seeking a Digital Messaging Manager to lead the planning, development and execution of 1:1 communication strategies to drive customer engagement and retention. · ...

    Toronto $68,000 - $93,500 (CAD) Freelance

    2 weeks ago

  • Work in company

    Senior Product Manager, Core Messaging

    Only for registered members

    We seek to ignite passion by setting high standards, championing teamwork, creating work-life harmony while navigating rapid growth on a global scale. · Build and own product roadmap strategy for product area. · Work closely with engineers designers bring new products features l ...

    Toronto

    1 month ago

  • Work in company

    Collision Customer Service Representative

    Only for registered members

    Are you looking to work with some of the most luxurious brands in the world? As a Collision Customer Service Representative at Grand Touring Automobiles, you will be working with exceptional interpersonal skills and a passion for delivering customer service. · ...

    Toronto, ON

    1 month ago

  • Work in company

    Core Java Developer with E-Trade experience

    Only for registered members

    We are seeking an experienced Core Java Developer to join our team in Toronto. · ...

    Toronto, ON Full time

    1 month ago

  • Work in company

    Sales Enablement Senior Consultant

    Only for registered members

    Sales Enablement and Growth Strategy Lead. Capco is seeking a highly driven and strategic professional to lead initiatives that drive domain and account growth... · ...

    Toronto, ON

    1 month ago

Jobs
>
Digital messaging manager
>
Jobs for Digital messaging manager in Toronto