Programmatic Campaign Manager - Toronto, Canada - AdTheorent

AdTheorent
AdTheorent
Verified Company
Toronto, Canada

2 weeks ago

Sophia Lee

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Sophia Lee

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Description

As a Programmatic Campaign Manager, you will be responsible for the execution of programmatic advertising campaigns utilizing our proprietary technology platform.

The role involves a combination of data analysis, creative problem-solving, and cross-team collaboration to ensure campaign success and client satisfaction.

As part of the Yield team, your official title will be Yield Manager.


Responsibilities Include:


  • Subject matter expert in programmatic advertising.
  • Ongoing management of campaign performance, campaign delivery, and campaign profitability.
  • Analyze data and implement optimization tactics to execute advertising campaigns based on client objectives.
  • Develop actionable insights and make recommendations to internal Client Services team.
  • Monitor and analyze reporting on a frequent basis to ensure optimal delivery and performance of campaigns.
  • Work with Data Science team to improve performance for campaigns.
  • Contribute to the development of best practices for Yield team.

Requirements:


  • 2+ years experience in campaign management of programmatic/digital media
  • College degree in Engineering, Mathematics, Economics, Finance, Physics, Statistics, Computer Science, or Business.
  • Can thrive in a fastpaced and highgrowth work environment.
  • Ability to translate business concepts to online marketing strategies, and vice versa.
  • Team player with good communication and collaboration skills.
  • Ability to translate business concepts to online marketing strategies, and vice versa.
  • Fluent in Excel with a willingness to learn SQL.

Benefits
We offer full health coverage, generous PTO, an award-winning office culture

LI-Hybrid
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