Digital Media Buyer - Guelph, Canada - System1
Description
About System1:
System1 is a leading online customer acquisition marketing company that operates the largest Responsive Acquisition Marketing Platform (RAMP) allowing leading digital publishers and networks a single platform to monetize customers in an increasingly complex ecosystem.
Our growing team of over 300 people is an incredible group of buy and sell-side experts, engineers, product managers, & data scientists.
We are looking for an individual that can build and run marketing campaigns across multiple topics and verticals.You'll be tapping into both your knowledge and your imagination to find relevant topics to test and will be creating attention grabbing assets to best achieve performance KPIs.
You will also be working closely with the team to collaborate on new ideas and testing these ideas. This role works directly with an established search partner in scaling their media efforts.What You Can Expect on the Team:
- Manage a large portfolio of accounts and independently grow a portfolio's spend and Gross Profit through testing and new initiatives
- Prioritize the lowest hanging fruits to maximize impact
- Identify new topics and verticals using keyword planner and other competitor analysis tools
- Working across multiple channels (Search, Display, Native) to test and find scale
- Collaborate to find new creative strategies as well as sharing/testing wins with the rest of the team
- Analyze and identify performance issues and optimize to boost
- Lead analysis or other testing initiatives
- Staying compliant with ad messaging and creatives
- Willingness to take constructive advice from peers as well as the team leader on improving performance
What You Can Bring to the Team:
- 3 years experience managing a $300k/month budget on Taboola, Outbrain, Facebook, and/or Google Display
- Strong Microsoft Office skills: PowerPoint and Excel
- Experience working in Tableau: able to create custom Tableau views built off existing reports
- Completed the Google AdWords certification
- Analytical skills particularly for troubleshooting performance
- Able to work quickly in a fast paced environment
- Strong understanding of either Native, Search or Display
What We Have to Offer:
- Competitive salary + bonus + equity
- Generous PTO + 11 Company Holidays
- Untracked sick time
- 100% covered Medical, Dental, Vision for employees
- 401k w/match
- Paid professional development
- Leadership & growth opportunities
- Virtual company and team building events
- #LI-Remote
- #LI-AL1
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