Marketing and Communications Manager - Ottawa, Canada - Express Employment Professionals

Description

Our client, a reputable not-for-profit organization in the renewable energy sector, is seeking an experienced Marketing & Communications Manager to join their team on a full-time basis.

This position is a hybrid role (3 days in office, 2 days at home), and therefore requires someone who resides in the Ottawa-Gatineau area.

Why work for this organization?
Hybrid work model (3 days in-office, 2 days WFM)
Health and dental benefits
RRSP Match
Closed between Christmas and New Years
Half day on birthday
Paid volunteer day
Reduced summer hours
3 weeks' vacation to start
10 paid sick days
Excellent work life balance
Travel opportunities - Up to 8 per year
Professional development
Bus accessible - centrally located near Hog's Back Park

Duties may include, but are not limited to:
Champion the integrity of the organization's brand in all marketing and communications endeavours
Develop innovative communication messaging to engage and garner support from the organization's stakeholders
Oversee the creation of compelling internal and external content, including media releases, newsletters, blogs, reports, position statements, executive speeches, video scripts and other thought leadership content
Manage the organization's website (WordPress) and social media content, layout and appearance
Collaborate with and manage third-party vendors for web development, public relations, translation, design, and other services to fulfill marketing objectives
Drive the organization's social media strategy to enhance brand awareness and cultivate influencer relationships (currently using Facebook, X, and LinkedIn)
Lead strategic media relations efforts, including story ideation, pitching, and media outreach, to promote the organization's positive coverage
Manage all marketing and communications activities for the organization's members, sponsors, and stakeholders when coordinating events and webinars
Contribute to business development initiatives aimed at expanding the organization's product and service offerings
Manage the organization's online presence and participation in industry events, assessing the ROI of trade shows and speaking engagements
Assist with internal CRM system support
Monitor, measure, and analyze KPIs to evaluate effectiveness of marketing strategies, providing quarterly reports to the executive management team and suggesting improvements
Collaborate with senior management and consultants to establish and achieve marketing & communications objectives
Manage and oversee one subordinate (Digital Marketing Coordinator)
Perform other duties as assigned by the executive management team

Required skills and qualifications:
5+ years' experience in public relations and marketing management, preferably in a nonprofit or B2B environment, taking the lead on both strategy and execution
Excellent English communication skills - both written and verbal
Must have experience with website and social media content management as well as reviewing and analyzing marketing analytics
Experience interviewing subject-matter experts and ghost-writing for them (e.g. blogs, social media posts, statements, etc.)
Must have experience with the full MS Office Suite
Demonstrated experience in project and budget management
Ability to thrive in a fast-paced environment with a sense of urgency
Must be comfortable with occasional travel across Canada (to attend conferences and other events supporting the organization)


Assets:
Degree or Diploma in Marketing, Communications, Public Relations or related field considered a strong asset
Bilingualism (English / French)
Experience with design platforms (e.g. Canva, InDesign)
Experience with Social Media Management tools (e.g. Hootsuite, Sprout Social, SOCi, etc.)
Previous experience supervising and/or managing employees
Familiarity with the renewable energy industry
Experience working in a marketing agency


Schedule:
Monday to Friday - 8:30am to 4:30pm


Salary:
$70,000 to $95,000 per year, depending on experience and qualifications

If you are interested and believe you meet the specified qualifications, please reply to this ad with your Resume.

We thank all applicants for their interest in Express Employment Professionals; however, only those candidates selected for interviews will be contacted.

Express Employment Professionals is an Equal Opportunity Employer.


Job Types:
Full-time, Permanent


Salary:
$70,000.00-$95,000.00 per year


Benefits:
Casual dress
Company events
Dental care
Employee assistance program
Extended health care
On-site parking
Paid time off
RRSP match
Vision care
Work from home

Flexible Language Requirement:
French not required


Schedule:
8 hour shift
Day shift
Monday to Friday
No weekends


Application question(s):
Do you have post-secondary education related to Marketing, Communications, and/or Public Relations
Do you currently reside in the Ottawa-Gatineau area?


Experience:
Marketing Management: 3 years (required)
B2B or Non-profit environment: 1 year (required)
Social media management: 1 year (preferred)


CRM:
1 year (preferred)

Canva: 1 year (preferred)

Adobe In

Design:
1 year (preferred)

Word

Press:
1 year (required)


Language:
English (required)
French (preferred)


Work Location:
In person