Director, Global Digital Channels - Toronto, Canada - Sun Life

Sun Life

Verified Company

Toronto, Canada

2 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Description

You are as unique as your background, experience and point of view. Here, you'll be encouraged, empowered and challenged to be your best self.

You'll work with dynamic colleagues - experts in their fields - who are eager to share their knowledge with you.

Your leaders will inspire and help you reach your potential and soar to new heights.

Every day, you'll have new and exciting opportunities to make life brighter for our Clients - who are at the heart of everything we do.

Discover how you can make a difference in the lives of individuals, families and communities around the world.

What will you do:

Lead/support global website modernization efforts including optimization and standardization of core global site enhancements to enhance endtoend Client experiences.
Adopt a testandlearn approach to evolve our digital channels and strategies, to optimize experiences and deepen Client engagement.
Identify, recommend, and deliver initiatives and marketing activation strategies in support of corporate digital channels aligned to business results and strategic outcomes.
Lead digital channel engagement performance reporting, including definition of objectives and key results, drive analysis/interpretation of digital channel analytics and metrics to ensure a Clientcentric, data

- and insights-driven approach to identify continuous optimizations, as well as to connect marketing programs/activities to business results.

Be a thought leader, stay on top of industry trends, evolving regulations, channel requirements, competitive intelligence and promote the latest innovations across our digital channels.

Operational Management:

Build and manage internal Client and vendor relationships to ensure strategy and tactical implementation of programs are efficient, effective, and meet objectives.
Ensure delivery of projects/initiatives on time and on budget.

Team Leadership and Management:

Manage a team with 4 direct reports, as well as an Agile delivery squad.
Highly dynamic, credible leader who attracts and retains top talent.
Support talent growth and team engagement opportunities.
Foster and promote a positive, dynamic working and learning environment.
Staff and develop the team according to strategic direction and technical requirements.

What do you need to succeed:

Bachelor's or advanced degree in Business, Marketing, Digital, Communications or related field.
Minimum 5 years experience at a large enterprise, ideally within a matrixed organization.
Experience leading enterprise level portfolios and programs and being resultsdriven.
Strong data orientation and understanding of digital analytics with the ability to interpret to make key decisions.
Expertise in problem solving, negotiation, and expectation setting.
Superior influencing and communication skills.
Strong collaborator across teams and Enterprise functions.
Strong role model for and leader of change; ability to influence a global team and partners.

At Sun Life we strive to create a flexible work environment where our employees are empowered to do their best work.

Several flexible work options are available and can be discussed throughout the selection process depending on the role requirements and individual needs.

We thank all applicants for showing an interest in this position. Only those selected for an interview will be contacted.

Salary Range:

105,000/ ,000/175 000

Job Category:

Marketing

Posting End Date:

31/03/2024