Market Manager - Brampton, Canada - Canadian National Railway

Canadian National Railway

Verified Company

Brampton, Canada

4 days ago

Posted by:

Sophia Lee

beBee Recruiter

Description

At CN, everyday brings new and exciting challenges.

You can expect an interesting environment where you are part of making sure our business is running optimally and safely―helping keep the economy on track.

We provide the kind of paid training and opportunities that long-term careers are built on and we recognize hard workers who strive to make a difference.

You will be able to thrive in our close-knit, safety-focused culture working together as ONE TEAM. The careers we offer are meaningful because the work we do matters. Join us

Job Summary

The Market Manager is responsible for increasing CN's revenue, carloads and profitability in line with corporate goals, identifying and developing new products and services to position CN ahead of the competition, and increasing share.

The incumbent acts as the market Subject Matter Expert (SME) at CN as well as develops and owns the marketing strategy and its implementation.

The role optimizes asset utilization through accurate carload and revenue forecasting to meet short
- and long-term service requirements. The incumbent oversees the marketing responsibilities for a wide variety of commodities.

Main Responsibilities

Market and Product Management

Evaluate and review markets to become the SME and develop supply chain models allowing CN to build compelling products
Develop market plans aligned with key features and benefits of new products while providing a review of profitability and topline revenue growth
Collaborate with Sales to develop marketing material to sell products effectively
Develop product strategies to measure product performance and life cycles, ensuring stakeholders are adequately informed concerning services and products

Yield Management, Budgeting and Forecasting

Undergo yield analysis and strategies to improve CN's profitability
Forecast and monitor monthly revenue, carload, and contribution
Identify variances from contract commitments and analyze revenue impact

Contract Management

Oversee contract renewals, including Price, Volume, Mix (PVM) analysis, and recommend strategies for renewals in collaboration with Sales
Develop rates on opportunities to grow revenue, volume, and contribution while understanding train operation, capacity, and cost
Carry out monthly review of samestore price to ensure expected negotiated price variance
Publish rates when new products and opportunities are negotiated

Data Analytics, Automation and Business Intelligence

Identify opportunities within data analytics to incorporate new Business Intelligence (BI) tools including Power BI, and Tableau
Identify automation opportunities within forecasting techniques and contract analysis
Collaborate with Information and Technology (I&T) to review technology toolkit for opportunities that can remove manual effort from current scope of marketing functions
Design and develop reporting solutions to drive business decisions efficiently
Automate and systematize Key Performance Indicators (KPI) reporting

Working Conditions
The role has standard working conditions in an office environment with a regular workweek from Monday to Friday. The role is required to work overtime hours and weekends when necessary.

Due to the nature of the role, the incumbent must be able to meet tight deadlines, handle pressure, and manage stress.

The role requires mínimal travel (15%) within North America.

Requirements:

Experience

Between 5 to 7 years of experience in Marketing or Business Analytics
Experience forecasting and creating KPIs
Experience with costing, yield management and profitability
Experience in developing market or business strategies
Experience in railway industry or supply chain
Any experience for these above would be considered as an asset

Education/Certification/Designation

Bachelor's Degree in Business, Engineering, or a related field

Data Analytics Certification

Any designation for these above would be considered as an asset

Competencies

Regularly identifies opportunities to create value and customer loyalty
Shares timely information within and across functions to get things done effectively
Collaborates with key internal stakeholders to enable higher productivity
Inspires others with impactful communications and adapts to the audience
Initiates and drives organizational changes to enable business transformation
Tracks metrics to achieve ambitious targets and holds self and others accountable to meet performance expectations
Applies analytical thinking to make recommendations that pursue sustainable performance
Is agile in responding to the rapid evolution of the industry and of technology
Negotiates towards a winwin outcome while taking all points of view into consideration
Change Management

Technical Skills/Knowledge