Junior Digital Analyst - Toronto, Canada - Royal Bank of Canada
Description
Job Summary
What is the opportunity?
We're seeking a Junior Digital Analyst to join our dynamic team.
This role offers a unique opportunity to dive into the world of exciting Martech tools and the digital analytics world, where you'll be responsible for collecting, uncovering, and interpreting data to drive strategic decisions.
What will you do?
- Utilize analytical tools such as Google Tag Manager, Google Analytics and Qualtrics to track website traffic, user behavior, and campaign performance
- Audit RBC's digital presence using consent and privacy management platform to ensure compliance with data privacy regulations such as GDPR (UK) and Law 25 (Canada).
- Collaborate with crossfunctional teams to identify key performance indicators (KPIs), develop tagging and reporting frameworks to measure the success of marketing and product initiatives.
- Conduct indepth analysis of data to uncover actionable insights and opportunities for optimization
- Promote A/B testing practice by instrumenting, hypothesizing, and analyzing multivariate experiences with the goal of improving traffic quality.
- Assist in the creation of dashboards, reports, and presentations to communicate findings to stakeholders.
What do you need to succeed?
Must haves:
- Bachelor's degree in Marketing, Business, Statistics, or related field.
- Strong analytical skills with proficiency in dashboard design and SQL.
- Familiarity with digital analytics tools and concepts.
- Excellent communication and collaboration skills.
- Ability to thrive in a fastpaced, resultsdriven environment.
Nice-to-have:
- Familiarity with cookie consent configurations and data privacy regulations
- Incorporate both quantitative and qualitative analysis into compelling dashboards
- Survey design
What's in it for you?
We thrive on the challenge to be our best, progressive thinking to keep growing, and working together to deliver trusted advice to help our clients thrive and communities prosper.
We care about each other, reaching our potential, making a difference to our communities, and achieving success that is mutual.
- A comprehensive Total Rewards Program including bonuses and flexible benefits, competitive compensation, commissions, and stock where applicable.
- Leaders who support your development through coaching and managing opportunities
- Ability to make a difference and lasting impact.
- Work in a dynamic, collaborative, progressive, and highperforming team.
- Flexible work/life balance options.
- Opportunities to do challenging work.
- Opportunities to take on progressively greater accountabilities.
- Access to a variety of job opportunities across business.
Job Skills
Critical Thinking, Data Administration, Data Mining, Data Modeling, Data Movement, Detail-Oriented, Group Problem Solving, Quantitative Research, Research Documents
Additional Job Details
Address:
RBC CENTRE, 155
WELLINGTON ST W:
TORONTO
City:
TORONTO
Country:
Canada
Work hours/week:
37.5
Employment Type:
Full time
Platform:
Wealth Management
Job Type:
Regular
Pay Type:
Salaried
Posted Date:
Application Deadline:
Inclusion
and Equal Opportunity Employment
At RBC, we embrace diversity and inclusion for innovation and growth.
We are committed to building inclusive teams and an equitable workplace for our employees to bring their true selves to work.
We are taking actions to tackle issues of inequity and systemic bias to support our diverse talent, clients and communities.
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