Communications Specialist - Ontario, Canada - York University

Description

Purpose:

The Faculty of Health (FoH) is the second largest faculty at York with more than 10, undergraduate and graduate students, and several degree programs: Global Health, Health Studies, Kinesiology & Health Science, Neuroscience, Nursing, and Psychology.

York is a leading international teaching and research university, and a driving force for positive change.

Reporting to the Director, Communications & Planning, the Communications Specialist plays a key role in achieving the Faculty of Health's (FoH) communications and marketing objectives through exceptional planning, content creation and implementation of a broad range of related communications activities.

Functioning both collaboratively and independently, this dynamic and proactive role helps to support FoH's strategic goals by increasing awareness, promoting student supports and resources, and positively enhancing the reputation of the Faculty of Health.

The role is responsible for creating communication materials aimed at increasing visibility and recognition among key partner groups while adhering to established University brand Communications Specialist role supports the vision, mission, values and strategic direction of the Faculty of Health (FoH) and York University, and contributes to a positive, supportive and student-focused team environment of high performance, respect, trust, collaboration and continuous improvement, embracing diversity, decolonization, and fostering inclusion.

Education:

Experience:

Three years' related experience in media relations, journalism and/or communications. Experience in developing and executing communication strategies where several partners are involved would be an asset. Previous experience in an academic/research environment would be an asset.

Experience with online monitoring and measurement platforms including but not limited to Radian 6, Meltwater, Facebook Insights, YouTube Insights, Google Analytics, Sprout, HootSuite, TweetDeck, and Social Mention.

Experience with a digital camera for taking photos and videos is an asset.

Skills:

Effective oral and written communication skills and a high level of proficiency in English grammar, spelling and punctuation.
Ability to adapt writing styles for various purposes, for different media requirements and for different audiences.
Ability to synthesize concepts and ideas into clear, concise and compelling written and designed documents.
Demonstrated ability in storytelling and persuasive writing.

Demonstrated ability and experience in social media (, Facebook, Twitter, YouTube, Instagram, SnapChat blogs, wikis, RSS, social bookmarking, webinars, discussion forums, etc.), including writing, posting, strategy development and marketing.

Proficient in Word Press and familiarity with SEO. Have good facility with web content, including writing for the digital communication channels.
Ability to work effectively in a team-based environment but also work independently and exercise good judgment.
Ability to be thorough, accurate, and exercise a high level of attention to detail.
Strong organizational and interpersonal skills.
Tact and diplomacy skills in addition to awareness and ability to work within an environment that requires confidentiality.
Ability to work effectively under pressure of high volume and meet daily deadlines.
Advanced research, fact-checking, communications planning and interviewing skills.

Ability to track and plan numerous communications initiatives and create communications products through in-depth questioning and interpretation of complex ideas.

Knowledge of style guides.
Familiarity with Microsoft Office Suite including Word (intermediate), Excel (basic) and PowerPoint (intermediate).