Senior Specialist, Communications - Vancouver - Nicola Wealth

Description

About Nicola Wealth

We have a lot to be proud of at Nicola Wealth. Our sophisticated financial planning, diversified private investment funds and their exceptional performance, 98% client retention rate and award‑winning culture position us as a national leader in wealth management. Recognized as a Best Managed Company and one of Canada's Top Employers, we are dedicated to upholding our firm's values through a phase of significant growth. By bringing together smart, dedicated and supportive colleagues from diverse backgrounds, we deliver extraordinary client service in a values‑driven work environment. The collaboration, creativity and entrepreneurial spirit we were founded on provides the opportunity for you to make a real impact and build a rewarding career. We are passionate about our business, our culture and investing deeply in your growth and development to build for the future. If you have this same drive, then let's talk

Purpose of the Role

The Senior Specialist, External Communications & Content Marketing plays a pivotal role in shaping Nicola Wealth's voice in the marketplace. This high‑impact position is designed for a strategic and hands‑on communicator who excels at the intersection of content marketing, client communications, and public relations. Reporting jointly to the Director of Corporate Communications and the Director of Content Marketing, the role is central to building trust, deepening engagement, and elevating the firm's brand presence among high‑net‑worth (HNW) and ultra‑high‑net‑worth (UHNW) audiences.

With a primary focus on developing and evolving Nicola Wealth's new Insights Content Hub, this role drives the creation and amplification of thought leadership, segmented client communications, and media relations. Through compelling storytelling, editorial excellence, and proactive external communications, the Senior Specialist helps position Nicola Wealth as a trusted voice in the industry and a valued partner to clients.

Core Responsibilities

• Plan, draft and deploy proactive, timely, and segmented communications that support client experience and advisor enablement, e.g. Quarterly Reports, notifications and reminders.
• Collaborate with internal teams (Private Wealth, Institutional, Compliance) to ensure communications are strategic, accurate, and aligned.
• Translate complex financial topics into clear, client‑first narratives that reflect Nicola Wealth's brand and values.

• Contribute to the editorial calendar across channels (articles, email, video, podcast, etc.), tracking and sharing content performance.
• Edit technical insights into compelling content aligned with the brand voice.
• Support the development of SEO strategy, performance tracking, and amplification through paid and organic channels.
• Contribute to the development and ongoing evolution of the firm's new Insights Content Hub and overall content marketing practice.

• Manage all media inquiries, draft press releases and coordinate spokesperson prep with guidance from Director, Corporate Communications.
• Support corporate awards programs, submissions and media tracking/reporting.
• Provide briefing notes and messaging frameworks for executive visibility opportunities.
• Monitor coverage and deliver regular reporting (Meltwater) on media performance, sentiment, and share of voice.
• Assist with other marketing disciplines as needed.
• Other relevant and related responsibilities, as assigned and as the needs of the organization change.

Required Skills & Qualifications

• 7+ years in communications, PR, or content marketing (financial services or a regulated industry preferred).
• Bachelor's degree in Communications, Journalism, Marketing, Public Relations, or a related field.
• Proven ability to write for executive and HNW/UHNW audiences, with exceptional writing and editing skills to simplify complex information.
• Proven strategic, client‑first communicator with strong editorial judgment.
• Understanding of Canadian media, content strategy, and modern digital distribution practices.
• Familiarity with compliance review processes and reputation management.
• Legally eligible to work in Canada for any employer.

Compensation & Benefits Package

This position offers a competitive base salary hiring range of $80,000 - $100,000, dependent on experience, skills, qualifications, and internal equity. At Nicola Wealth, we believe our people grow our business, delight our clients, and live our values every day. Our comprehensive compensation and benefits package reflects our appreciation for this commitment. Whether it's participating in our profit‑sharing and benefit programs on day one, or the opportunity to participate in our share‑ownership program, our people are able to go beyond a conventional salary and bonus structure. To learn more about our complete package, visit

This role is a current vacancy within Nicola Wealth.

Please include both a cover letter and resume in support of your application. We are an inclusive, equal‑opportunity employer. For more information about this and other roles:

It is our priority to remove barriers to provide equal access to employment. Should you require reasonable accommodation during the recruitment process please contact us at and we will work with you to meet your needs. All information shared during the accommodation request process will be stored and used in a manner that is consistent with applicable laws and Nicola Wealth policies.

Thank you for your interest in a career with Nicola Wealth