Manager, Product Marketing - Brampton, Canada - Taro Pharmaceuticals Inc.

Taro Pharmaceuticals Inc.

Verified Company

Brampton, Canada

2 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Description

Taro Pharmaceuticals Inc.

is a multinational, specialty pharmaceutical company with a vision of reaching people and touching lives globally as a leading provider of valued medicines.

We are dedicated to meeting the needs of our customers and the overall community through the innovation, development, manufacturing and marketing of the highest quality healthcare products.

Established in 1950, Taro's world class production facility is located in Brampton, Ontario, with a current team of over 600 Canadian employees.

Our company's focus on the dermatology sector has made us a leading manufacturer and supplier of specialized topical products with a diverse portfolio of creams, ointments, liquids, and gels.

With support from our parent company, Sun Pharma, one of the world's largest specialty generic pharmaceutical companies, we are committed to providing a healthy, safe and rewarding environment for all of our employees.

Our Brampton location is presently looking for Manager, Product Marketing (Contract)

As Product Marketing Manager, you will be responsible for the lifecycle management of Taro's growing Generic, OTC and Specialty Portfolios.

You will use your strong marketing and analytical background to develop marketing plans that allow our sales team to achieve sales and performance targets.

You will develop and maintain a robust product database to ensure comprehensive and up to date information pertaining to our Canadian product offering.

You will work with Commercial Operations to ensure external market conditions are communicated to our internal Business Partners in a timely manner.

Using your strong project management skills you will monitor key launch milestones and activities to ensure commercial readiness.
Duties and responsibilities
Product Lifecycle Management
Manage the current product lifecycle process from launch to discontinuation, including budgeting, sales forecasting, product profitability analysis and reporting
Communicate product marketing strategies that encompass provincial, regional and account strategies, SKU optimization and product sales targets
Assist in the development of all product-related selling tools
Review and approve all new and existing artwork components in the artwork management system
New Product Launch Execution
Coordinate market ready launch activities with Business Development, Commercial Analytics, Supply Chain, Customer Service and Sales
Responsible for creating new launch projects in the corporate database, maintaining the launch project tracker including updating milestones

Review and provide feedback on key launch features - trade dress, pack sizes and SKU, artwork design, brand name etc.

Monitor external market conditions and adjust launch activity timing accordingly
Collect and disseminate launch information for wholesaler set-up
Ensure finished good samples are available prior to launch in order to generate marketing materials and prelaunch sales tools
Coordinate monthly launch forecast review meetings with Commercial Operations and communicate any changes to internal stakeholders. Transition product launch forecast to regular demand with Supply Chain pre launch.
Deliver training for all new product launches to internal commercial team
Product Database Management
Develop and manage a comprehensive product database to be used by marketing, sales, business intelligence and customer service
Ensure accurate information is updated on a regular basis including product specifications, market size, sku offerings, formulary status and competitive information
Sales Support
Manage communication of provincial price changes to both internal and external stakeholders
Update National Price List and SAP for all price changes
Responsible for maintaining the Direct Order Form (product launches, product discontinuations, price changes) and communicating the respective changes to the Retail Sales Team
Support Corporate Sales Team on RFPs by providing product trade dress and SKU information

Communicate all product related updates to the Sales Force - new product launch, product discontinuation, product trade dress change, back order reports etc.

Qualifications:

Minimum of a University degree, preferably in a Commerce or related stream.
Three (3) to five (5) years of experience in a Marketing, or Commercial Operations

Software:
SAP, Advanced Microsoft Excel + Office Suite.
Experience working in the generic pharmaceutical industry or a similar commodity-driven healthcare industry.
Experience in Product Management, preferably in the Generic Industry
Experience working with IQVIA data, advanced Excel skills a must
Exposure and experience working with multiple internal stakeholders such as supply chain, finance, sales and marketing.
Strong communication skills, both oral and written
Demonstrated ability to work under pressure; strong ability to navigate conflicting priorities between stakeholders
Strong interpersonal skills, experience working in a highly dynamic team e