BRAND NEW DAY- NEOM
Every few days I will post one of these piece on countries, people and businesses that are working to be part of the environmental solution. If you have a know of a company like this. Leave me a link to them in the comments and I will write them up.
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A lot of people, especially those who are environmentally aware, are leaving their cars at home a lo ...
There is a war going on in the world that is much more insidious than any war waged with conventiona ...
The last couple of decades in the life of planet Earth have been very strange ones indeed. · As a wr ...
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Emotional connection trumps brand
More and more quantifiable and quantitative data are emerging that support my long-held belief that engaging in genuine, authentic conversation with customers makes the most significant difference for companies large and small.Consider this statement from a recent article by Chri ...
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The Couch Potato Chronicles: Alive and Buzzing Periodically On BeBee.
In 1998, there was no such thing as social media in the way we know it today. But there was media and it was social. · It was email. Everybody I knew had it and we communicated regularly with it. · Since I was the guy who was the most plugged into movies and TV, my friends would ...
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Growth Hacking Made Simple
We live in a world where the amount of digital information created and shared has escalated by more than nine times since 2005. According to AOL and Nielsen, 27 million pieces of content are shared daily (goo.gl/cmWt6L) Content can have massive reach and the power to influence pu ...
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The Brand Within Us
There is no question that brand is a pervasive part of a networked world and even more so than in the industrial age where communication was mostly one way, mostly in the form of public broadcast. We still sit in front of a TV screen but today we also sit in front of a compu ...
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Ambassador Spock Has Died
The latest installment of Star Trek movies "Star Trek Beyond" is going to be one that trekkies are going to love for the value of it as a memorial to Leonard Nimoy. · It is also tragic because one of the young cast members who played the young Checkov died this year in a freak ...
Jim Murray
Building Your Personal Brand…A Blueprint
The personal brand. If you’re like me it took a long time to figure out just what that actually means. And I’m in the business of creating brands. · And judging from what I see on social media these days, a whole lot of people are still in the process of figuring it out too. · be ...
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