Open Marketing | ABMSaaS | Sales & Marketing Automation

ABMSaaS Sales & Marketing Automation

simplifies marketing automation for everyone on your team, eliminating the need for dedicated, certified staff to run your operations. It’s easier than ever to publish customized assets and content, build automated communication tracks, execute A/B tests, and access all of your data by easily connecting to the rest of your business technology stack.

OPEN MARKETING AUTOMATION MEANS EASY INTEGRATION

Today’s marketing technology stack is more complicated than ever, and deriving value from all the disparate pieces is challenging and expensive.

Built in the age of modern marketing, ABMSaaS Sales & Marketing Automation

is the only open marketing automation solution that easily plugs into the tools in your environment, gives you full ownership over your data, and has the flexibility change with your business. The result is unparalleled use of data across all of your systems to maximize communications to your audience in the way they want to hear from you

ACHIEVE TRULY AGILE MARKETING WITH UNRIVALED FLEXIBILITY

Change is constant in business. Markets, interests, perceptions, competition, technology, it’s everywhere you look.

Adapting to change is critical to success. ABMSaaS Sales & Marketing Automation

gives marketing teams unrivaled flexibility to embrace change and take more risks knowing that the result will be deeper relationships with more customers. Multiple communication channels, overall ease-of-use and open APIs for endless integrations, are just some of the ways that ABMSaaS Sales & Marketing Automation

flexes to fit your needs.

Who Uses Account-Based Marketing?

Many companies, particularly those seeking to acquire specific high-value customers find that they are better served with an ABM strategy rather than taking a broad-reaching approach to their sales and marketing effort.

Because ABM requires more account-level personalization than traditional marketing it has historically cost more to implement. However, advances in marketing technology have enabled marketers to employ ABM for much less than previously possible and at a much greater scale.

AUTOMATED CAMPAIGNS

Automated campaigns give you the power to create a personalized experience for your prospects and customers at scale.

MULTI-CHANNEL COMMUNICATIONS

The visualized campaign builder allows users to quickly and easily create automated multi-channel communications with relevant content by segment, optimized in format the audience prefers.

WIDE VARIETY OF TRIGGERS

Automatically guide your audience through each of the stages of the buying process by easily triggering communications based on a wide range of contact information and activities.

WEBFORMS

Invite your audience to tell you about themselves by adding web forms to your website and landing pages

CUSTOMIZED LANDING PAGES

Easily create elegant, custom landing pages with web forms to showcase your content and encourage visitors to share their information with you.

EMBEDDED FORMS

Create forms in ABMSaaS Sales & Marketing Automation

and embed them into your existing web pages to maintain a consistent, seamless site experience for your visitors.

PROGRESSIVE PROFILING

Include progressive profiling on your web forms with a simple click; then you can collect new details about your returning site visitors.

LEAD SCORING

Implement scoring and guide your audience to the most useful information within each of the different buying cycle stages.

ASSIGN POINTS

Automatically assign points to leads or accounts, based on demographic and/or activity information, to find qualified prospects for your sales team.

PERSONALIZE CONTENT

Build automated campaigns based on contact or account scores that will deliver the most relevant content to your audience, at the right time.

TRIGGER ACTIVITIES

Trigger additional automated activities, including assigning contacts to your sales team in your CRM, dynamic messages, or movement across campaigns, based on points earned.

MULTI-CHANNEL COMMUNICATION

Build stronger relationships and audience engagement by using their preferred channel of communication.

MORE THAN JUST EMAIL

Automate personalized messages to your audience through multiple channels - including email, social, SMS, mobile or directly on the web - all in the same simple, visual campaign workflow tool.

FIND THE CHANNEL THAT WORKS

The simple user interface allows you to iterate on content variations and delivery channels and quickly learn which channels most effectively help you reach your audience.

IMPROVE EFFECTIVENESS

Through data collection and marketing intelligence insights you’ll know how to engage your prospects and customers through the most effective channel.

TO CONCLUDE

ABMSaaS Sales & Marketing Automation

is more than better, easier, cheaper. It’s different. Developed in the age of modern marketing, it’s a product of the evolution beyond just websites and email marketing. ABMSaaS Sales & Marketing Automation

is changing the way marketers reach their buyers, enabling them to automate omni-channel and multi-channel communications at scale.

PACE OF INNOVATION

Although ABMSaaS Sales & Marketing Automation

is only a few years old, it has very quickly become a fully-featured marketing automation platform that excels at the basics of lead management, automated emails, and website tracking while offering advanced capabilities like dynamic content, personalization, ABM all built in. That’s a credit to the open source community, combined with ABMSaaS Sales & Marketing Automation

’s commercial business applying agile development principles and rolling out product enhancements every two weeks.

MULTI-CHANNEL COMMUNICATIONS

Getting through the noise and delivering your message to your buyers is as challenging as ever. It’s nearly impossible to rely on only one communication channel to be effective at reaching your audience.  Buyers - especially for B2B companies - are not only more sophisticated in consuming information, but they also have more distinct preferences on how they consume that information.

Today’s sophisticated marketing teams are creating programs and automated campaigns that can personalize messages across channels including email, web, mobile, social, and SMS.  ABMSaaS Sales & Marketing Automation

’s modern platform provides that functionality through a single, easy-to-use interface for anyone on the marketing team to easily create and execute multi-channel campaigns.

PRODUCT DEVELOPMENT BY TODAY’S STANDARDS

ABMSaaS Sales & Marketing Automation

’s approach to design and development has enabled the collective work of the community and commercial teams deliver functionality to the market faster than any other solutions on the market. Not only do customers benefit from ABMSaaS Sales & Marketing Automation

’s modern approach to delivering functionality that is core to their day-to-day operations, but they also benefit from the modern API framework that allows for an endless number of integrations and easy plugins. There are already over 35 integrations available today and the list is growing fast.

How many clients would you like to acquire & automate? Click on the above banner to book a discovery call.