Seven Tricks for Unblocking the Writer in You
Consistently writing great content can be challenging. Let’s face it. It is hard to be creative every single day, but if you need to promote either your own business or someone else’s with compelling copy, then you really need to try. Here are a few tricks I use to inspire myself and unblock my imagination.
Read: I am always looking for new things to learn about, so I read a lot. If you read about the things you need to write about, you will stimulate your thinking about the subject at hand. I read a lot of books, blogs, newsletters, etc. to get different perspectives and to increase the depth of my own knowledge. Most often, I find this stimulates my imagination and helps me develop fresh ideas.
Get Bugged: This might seem a little funny, but if you see something related to your subject matter expertise that annoys you, then turn it into an opportunity to educate your audience about what is correct. I have done this with grammar blogs and a few other things over the years.
Make a Coffee Date: I am an extrovert but I do most of my work alone, so making a point of being around colleagues saves my sanity. I noticed that invariably, when I do go out to have a coffee with a business associate, our conversation naturally drifts toward something I can write about. I make a mental note and get writing as soon as I can.
Make a List: If you force yourself to think about blog topics (and even create a schedule for publication), then you will find you are able to fill in the blanks. Write the topics down as rough titles and go from there. As you think about each potential post, make a few points you want to write about. You should be able to come up with something worth reading.
Get Exercise: I go to the gym five days a week. Sitting at a desk all day is extremely unhealthy and bad for your frame of mind. When you commit to regular and challenging exercise, it will give you something to focus on that is uniquely for you. It will energize you, clear your mind and allow you to open up your imagination more easily.
Write a word: This is a neat little trick I use when I feel like writing (because the creative part of me needs to be nourished) but don’t know what to write about. I start with a simple word. The first thing that pops into my head. I let that word pull me as I think about images related to it. From there, a story or something else may evolve. Try it.
Don’t Focus on Perfection: It’s okay to have high standards, but understand that perfection is not a standard. It is a symptom. Perfection is merely an attempt to create harmony in a symphony that is out of tune. It is a sign that there is discord within. Let go of the belief that you are only as good as your work and you will free yourself from the blockage you created for yourself. Perfection is impossible. Strive for excellence and don’t worry about how people will perceive you. Someone else will always be better in some way. Get over it.
What tricks do you use to help stimulate the writer in you? I'd love to hear what works for you.
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Renée Cormier is no ordinary Public Relations & Communications Specialist. Add published author, employee engagement specialist, sales and marketing strategist, entrepreneur and educator to her list of accomplishments. Renée brings a wide range of experience and talent to her work. Her passion for business and her natural talent for business strategy and marketing communications makes her an important resource for her clients. Need help with your communications efforts? Visit www.reneecormier.com
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