The Curse And The Blessing
Writers, like most other thinking people, are cursed. But writers, especially so.
Writers are cursed with a need to know things, so that they can use that knowledge to develop perspectives that they can feed back into the world through their work.
Sometimes this is a blessing as opposed to a curse. But these days, the blessings are few and far between.
And even if there were more blessings than curses, I doubt they would be able to break through the virtually impenetrable wall of death, destruction,. corruption, hatred, sexism, racism, evil and mayhem that dominates most media these days.
The curse extends far and wide and there seems to be no end in sight. The world has grown too small. Everything affects everything else, like a gigantic ecosystem of misery.
The only solace we can find is in the odd good thing that comes along. Today, I saw a video for a new kind of concrete that absorbs water and can lessen the damage to urban infrastructures from flooding.
But the writer in me asks: Why would they need to invent something like that? And we’re back on the dark side. Because climate change is causing what used to be a rainy day to become a deluge.
The Glimmers Of Hope
I read stories about all the countries who are embracing renewable energy technologies like solar and wind and all the benefits they are bringing to the countries themselves and the world at large. And then I scroll down a bit and there’s a story about how inefficient these technologies actually are.
Sponsored by big oil. big gas, big coal of course. And there we are, right back on the dark side.
It seems to me that the world is on the verge of a huge change for the better. But that change is being held back by all those with vested interests in outmoded or harmful technologies, especially in the areas of energy and food production.
And it really does come down to a combination of corporate greed and the market economy that has been established for many decades.
Corporate greed says why change the way we do things, because these changes will cost money to implement and that will eat into our profits and make our stocks less attractive.
And so the world gets stuck in this antiquated holding pattern. And all for the benefit of large investors (the vast majority) who would probably not even feel the temporary setback, and be willing to ride it out for the promise of bigger dividends that would be the bi-product of moving to sustainable operations.
This fear of failure, this fear of moving into the future is really what is powering all the regressive corporate behavior we see today in capitalist countries.
And the weird thing is that if you were to measure the cost/damage of maintaining old school operations, including the money paid to politicians for passing laws that do not mandate or force more responsible behavior, you might be surprised at just how affordable making these operations sustainable and environmentally responsible can be.
The writer looks at all of this and scratches his head.
Reactionary behavior is a mystery to anyone who does not have a vested interest in it. Progressive thinking is a mystery to anyone who has even taken a cursory look at the huge number of sustainable technologies that are being developed and held back, because of this reactionary behavior.
After a while the writer starts to think that there is a generation of corporate robber barons out there who simply don’t care. They don’t care about anything except their legacies, their profits and their ability to do their one trick really well.
This is all very confusing to the writer and a lot of the people he knows. These are people who have understand that the way businesses and industries are run now are slowly but surely killing the life forms on the planet and endangering the future.
It feels, to him, like a death wish. And maybe it is.
The Curse-Challenged Future
Everything starts small. Every change for the better starts with a good idea and a small group of people who support it. The best ones grow, and don’t waste time trying to convince all the old school robber barons to get on board. Ask Elon Musk.
The grow organically. They gain acceptance on a grass roots level. They do whatever they can to sustain themselves. And they educate the young people of the world. Because these are the people who are going to make the changes. These are the people who are going to run the sustainable businesses. These are the people who are going to work their way up in the big companies and change the policies of those companies to more sustainable models.
The writer looks around and listens to the way young people talk these days. They are chomping at the bit to take on the challenge of changing the world, perhaps more so than any generation that came before them.
And they will do it. With good ideas. With common sense. With a caring attitude. And with the energy and optimism of youth.
The writer won’t be around to see this manifest in full, but his kids and grandchildren will, and they will do good things with their world. Because they want to. And because they know that we’ve only got one planet and that there is no plan B.
And so, in the end, the curse becomes a blessing.
Jim Murray is an experienced advertising and marketing professional. He has run his own business (Onwords & Upwords), since 1989 after a 20 year career as a senior creative person in major Canadian & international advertising agencies. He is a communication strategist, writer, art director, broadcast producer, mildly opinionated op/ed blogger & beBee Brand Ambassador.Jim lives inSt Catharines Ontario and is a partner at
Bullet Proof Consulting. www.bulletproofconsulting.ca
You can follow Jim
On beBee: https://www.bebee.com/bee/jim-murray
On LinkedIn: https://www.linkedin.com/in/jim-murray-b8a3a4/
On Twitter: https://twitter.com/Jimbobmur
On Facebook: https://tinyurl.com/y97gxro4
Articles from Jim Murray
View blogIf you fancy yourself a writer and cruise around on social media for any length of time, you will in ...
As the 21st century really starts to take hold, one of the most important places where huge differen ...
Preface: For those who may not know, over a period of three years a while back, Phil Friedman and I ...
Related professionals
You may be interested in these jobs
-
Food Services Attendant
Found in: Talent CA C2 - 3 days ago
Oak Valley Health Markham, Canada TemporaryOverview · 48_Advise Created with Sketch. Position summary · The Food Services Attendant plays a vital role in patient satisfaction related to meals through the Burlodge system. 48_Talent Acquisition Created with Sketch. Who you are · You encompass Oak Valley Health's core val ...
-
cook
Found in: Talent CA 2 C2 - 1 day ago
1081495 B.C. LTD. dba Montana`s bbq & bar Tsawwassen, CanadaEducation: · Expérience: · Education · No degree, certificate or diploma · Work setting · Relocation costs covered by employer · Tasks · Prepare and cook complete meals or individual dishes and foods · Plan menus, determine size of food portions, estimate food requirements and ...
-
Product Sales Specialist
Found in: beBee S2 CA - 1 week ago
Leavitt Machinery Canada Inc. Coquitlam, Canada TEMPORARYLeavitt Machinery is one of the fastest growing materials handling equipment dealers in North America. With an entrepreneurial spirit, mission-driven approach, and customer-focused mindset, we have achieved continued growth over the past 25 years. · Leavitt Machinery is an integr ...
Comments
Javier Cámara-Rica 🐝🇪🇸
5 years ago #23
Jim Murray thanks for the info,,,, let's remove the scammer :-) !!!!
Lisa Vanderburg
5 years ago #22
Couldn't agree more and that's why I enjoyed your buzz!
Jim Murray
5 years ago #21
Thanks Bill Stankiewicz, \ud83d\udc1d Brand Ambassador. If you throw enough crap at the wall...yadda yadda.
Jim Murray
5 years ago #20
Thanks
Jim Murray
5 years ago #19
Thanks Savvy Raj
Jim Murray
5 years ago #18
Jim Murray
5 years ago #17
I decided a while ago that being 100% cynical was a chump's game. It was also too easy. I'm turning over every rock I can find looking for hope. They say the darkest hour is just before the day. It's pretty damn dark right now Minjit. Pretty damn dark indeed. And that's why I have hope. Thanks for the comment.
Jim Murray
5 years ago #16
I read my comments Lisa Vanderburg. Sometimes there is no reply needed. The idea of this post was simply to put down my impressions and see how other impressions vary. That's how I learn. That's how we all learn.
CityVP Manjit
5 years ago #15
Bill Stankiewicz
5 years ago #14
Lisa Vanderburg
5 years ago #13
Jerry Fletcher
5 years ago #12
Liesbeth Leysen, MSc.
5 years ago #11
Jim Murray
5 years ago #10
Most appreciated Joel Anderson Mostly I use this writing to sort things out in my head, and try and understand the madness out there. It's uphill work, but quitting isn't my style. The odd coffee break for sure. But I will only walk away when I can float away to whatever is next..
Joel Anderson
5 years ago #9
"...And listen closely to what I say. And if you do this It will help you some sunny day. Take your time... Don't live too fast, Troubles will come and they will pass..." "...Forget your lust for the rich man's gold All that you need is in your soul, And you can do this if you try..." "...You'll find yourself. Follow your heart, And nothing else. You can do this, If you try..." "...be a simple, be a simple kind of man Oh, be something you love and understand..." Lynyrd Skynyrd For me, I write because something has moved me to at least voice an opinion on a topic. I write to express a view on something that I am passionate about. I am a digital immigrant. As a writer, I am a hack. But, despite it all, I am a person that just wants to make a difference. • I am not an emotional intelligence guru. • I am not a big data aficionado. • I am not an insight or knowledge management "C"-suite person. • I am not a Pulitzer Prize kind of author. • I am not a Nobel Peace Prize kind of transformer. I am, as Lynyrd Skynyrd might say, a simple kind of man. I am me. I believe in me; and I believe in you! I write in part, because of people like you. I may not agree with everything you say, but in saying what you do say, you make me think. As a result I am richer for the experience. And as such, be confident that you are laying a legacy through your writing of which I am grateful indeed. “The greatest use of a life is to spend it on something that will outlast it.” --William James “Every job is a self-portrait of the person who did it. Autograph your work with excellence.” --Betty M. Nelson
Jim Murray
5 years ago #8
I'm trying Joel Anderson. We all are.
Jim Murray
5 years ago #7
That's the spirit Paul Walters I just watch too much CNN. I'm workin' on it.
Joel Anderson
5 years ago #6
Paul Walters
5 years ago #5
Jim Murray
5 years ago #4
Too many sheeple Pascal Derrien
Pascal Derrien
5 years ago #3
Jim Murray
5 years ago #2
Thanks Debasish Majumder. Most appreciated. It's much better than psychotherapy.
Debasish Majumder
5 years ago #1