Jim Murray

7 years ago · 4 min. reading time · 0 ·

Blogging
>
Jim blog
>
What The Bees Can Do To Help Take beBee To The Next Level…An Opinion

What The Bees Can Do To Help Take beBee To The Next Level…An Opinion

m Jim Murray and my company called Onwords & Upwords. Iam a communications orofessional. primarly a strategist & writer. | work with 10 B clients. large and small. graphic desigrers. art drectors ard marseting consultants to create hard working strategically focused commuricatons n all 01 & offline Mmecia am also a lyncist & a prolific beBee blogger who 1kes to provoke thougnt & revive the comatoseIf you want to read more of my stuff, you can do that here:

https://www.bebee.com/publisher/@jim-murray

Download my free ebook, Small Business Communications For The Real World, here
:
https://onwordsandupwords.wordpress.com/2013/11/24/small-business-communications-for-the-real-world/

All my profile and contact information can be accessed here:

https://www.bebee.com/producer/@jim-murray/this-post-is-my-about-page


All content copyright & Images 2016 Jim Murray. All rights reserved.



"
#LinkedIn #Next Level #Bees #Opinion #Facebook
Comments

Milos Djukic

7 years ago #38

cc. Juan Imaz.

Phil Friedman

7 years ago #37

#51
Milos Djukic - I agree entirely. To attain status as a one-stop shop, beBee has to develop more on the professional and business fronts. That is why I've recently set up "All Business", a hive where bees can share real-world experience and knowledge, in various forms of content. We've posted a detailed mission statement and set of guidelines for posting, which I think pretty clearly lays out the parameters. And those who join the hive can be assured that only relevant, high caliber content will be coming through the All Business hive. https://www.linkedin.com/in/friedmanphil

Jim Murray

7 years ago #36

#52
Yes sir. I'm buzzing as fast as I can. :)

Milos Djukic

7 years ago #35

Lawyers, Computer & Information System Managers, Marketing Managers, Natural Sciences Managers, Architectural & Engineering Managers, Academics, Software Engineer, Science Communicators, Teachers, Data Scientists, Mathematicians, Information Security Analysts, Chief Executive Officers, Doctors...

Milos Djukic

7 years ago #34

It is desirable to encourage more professional and not only social hives and discussions in different scientific and social fields. We need to increase the number of top multi skilled professionals on platform.

Jim Murray

7 years ago #33

#34
David...I agree that there will probably never be a 50/50 split between the business side and the social side. All I'm saying is that there is opportunity for business people here, and if people start capitalizing on it, that's going to create interest and make beBee attractive to those who think it's too 'social' and not 'business' enough. Once they get here, that's a whole different thing.

Jim Murray

7 years ago #32

#40
You're right and that's an issue I have as well, but as far as social media sites got beBee is still growing and I'm sure that Javier and crew are taking in all the suggestion being made in posts like this and others. I'm convinced that they rely on this insight to help them shape policy for the site.

Jim Murray

7 years ago #31

#35
Charles this post was primarily about the business stream. And you're certainly welcome to write a post on inclusivity. But that's not what this post was about. That, as they say in my business, is a whole other story.

Jim Murray

7 years ago #30

#36
Chas Wyatt

Javier Cámara-Rica 🐝🇪🇸

7 years ago #29

#41
Robert Bacal. It has been mentionated here... https://www.bebee.com/producer/@javierbebee/after-a-break-new-ambassadors-and-some-bebee-news

Harvey Lloyd

7 years ago #28

@Jim Murray Some great thoughts and I would like to add another piece. The hives do not breakdown far enough the streams to make them searchable. I have noticed on many media sights that the flow of information is large and unruly. The hit or miss of finding something that is relevant to your current position is difficult. Finding like minded folks is pretty easy or folks who share a philosophy, but the real business aspects that I believe readers/viewers would like is a way to search their specific issues. I would suggest that we take a hive and allow certain keywords to be attached and searchable. New managers and leaders or budding entrepreneurs have specific needs at a specific moment. Being able to share with folks who have passed through the specific need and how they approached it or just knowing your not alone in dealing with issues within business. Partnerships, transitioning from corporate pay check to self employed or many other issues with just these two could be parsed and searched so folks could find resources and share experiences that are specific. I believe BeBee has the opportunity to separate themselves from the herd through allowing folks to share with specific issues while at the same time fostering real life exchanges. Just some thoughts, and maybe this searchable aspect exists. I am new to the site and haven't yet explored all the capabilities. LI suffered with a poor search engine that seemed to be trying to accomplish something other than being useful.

Lisa Gallagher

7 years ago #27

#30
jesse kaellis, I've already noticed many people enjoy your writing, so keep it up. I like reading your stories. beBee in inclusive, not exclusive and everyone matters!

Javier Cámara-Rica 🐝🇪🇸

7 years ago #26

#36
thanks Chas Wyatt. BeBee will get funner with the next features during the next months.

David B. Grinberg

7 years ago #25

Thanks for your always enlightening perspective, blunt assessment and helpful advice, Jim Murray consider making some more sweet honey about this so we can all share the buzz.

Phil Friedman

7 years ago #24

#30
jesse kaellis's vision. Cheers!

Phil Friedman

7 years ago #23

#29
Randy Keho -- the cuddly impish curmudgeon whom we all love dearly and wish to hug every Christmas (see I can be warm and SOCIAL as well) -- and you point out, the last thing we want to do is recreate the kind of business content that dominates LI. But I think it is perfectly possible, and ultimately desirable, to have a robust, authentic business and professional component here on beBee. If you're purely social , don't read it. Filter it out.

Randy Keho

7 years ago #22

I agree Jim Murray. I think broadening the scope, business wise, would help separate beBee from other sites, such as LI. I would hate to see beBee's business side become a clone of LI. For me, it's so damn selective, limited, and theoretical, that it's become predictable and stuffy. I think you're upcoming series and Phil Friedman's small-business buzz, among others, have the ability to interest a broader audience. They each have a distinct flavor. The author's passionate, human side shows through, in addition to their expertise. They're conversational, which could be a result of the affinity-based nature of beBee. They live and breath. I, for one, would be interested in reading similar buzzes from the wide-range of bees who are already buzzing around the various hives. beBee could corner the market on authenticity, all we have to do is loosen our ties and unbutton our suit coats before we begin to write.

Jim Murray

7 years ago #21

#26
You are what we call Purely Social, jesse.

Jim Murray

7 years ago #20

#21
No, jesse, there's no block feature on here. BTW, nobody's obliged to do anything suggested here. These are just ideas that can help people with businesses and beBee at the same time.

Jim Murray

7 years ago #19

#19
That's why I make the big cyber bucks, John White, MBA :)

John White, MBA

7 years ago #18

Jim Murray: you are truly an idea man and I love that about you. I can honestly say that I have had some thoughts along the same lines lately about enriching the business side of the platform. Your briilliantly articulated piece has helped me to reach greater conclusions. I appreciate it.

Javier Cámara-Rica 🐝🇪🇸

7 years ago #17

CC John White, MBA

Jim Murray

7 years ago #16

#7
Again I agree. But it was not my intention to touch all the bases, just to explain that if they were to add some business content to the stuff they are doing on t he social side, it would help. The comments, as usual, have taken really good care of discussing the rest.

Javier Cámara-Rica 🐝🇪🇸

7 years ago #15

Thanks everybody. We have strong and very clear ideas about what beBee needs to improve. We would like the bees to focused on generating nice content and pollinating.... Differents opinions are great and social media is for disagreeing, not always agreeing. This is a message for everyone: "we will remove any account that send threats or restrict freedom to anybody. Go to other platforms to frighten, come to beBee for disagreeing or agreeing. Last warning ... I am sure you are smart people and will understand this public message.

Dean Owen

7 years ago #14

#12
Precisely Phil Friedman. Couldn't agree more.

Phil Friedman

7 years ago #13

My comment tags for Javier beBee failed in the comment. Sorry.

Phil Friedman

7 years ago #12

@ Javier beBee - tag failed in my comment.

Phil Friedman

7 years ago #11

Jim Murray - For what it is worth, I agree with Dean Owen that, in order for beBee to gain weight rapidly and attract investment to fuel further rapid growth, the platform has to tap into the market that craves "social content." And for what it is worth, I also agree with Jim Murray that in order to attract the very substantial market for "business and professional" information exchange and networking, beBee has to prevent the natural tendency of "social content" to drown out "business and professional" content. The solution, however, is not, as I see it, "balance". For there will never be a balance, since social content will always be more prolific than "fresh" and substantive business and professional content, as we've seen from the history of other social media platforms. Rather, the answer lies in providing users the ability to easily choose and find the content they want to see and read and watch, while at the same time being able to conveniently filter our that which they do not. cont...Pt II

Phil Friedman

7 years ago #10

Jim Murray - Pt. II Theoretically, as discussed in "Affinity Networking Is On the Line" (https://www.bebee.com/producer/@friedman-phil/affinity-networking-is-on-the-line) and its extensive comment thread, the truly brilliant concept of Affinity Networking should take care of the matter. But for that to happen, the necessary user tools must actually, and as rapidly as possible, be put into place. Really. Genuinely. Not just projected and talked about. They must actually be created and fully functional before social content and business/professional content can live side by side in harmony on the platform. And I suggest to Javier beBee, Juan Imaz, that this is the single most important piece in the current growth puzzle -- IMHO. Beyond that, I'd like to suggest that parallel development of the two broad categories of networking activity, social vs business/professional, will require different people of different experience and skill sets to work in the forefront of promoting the platform, seeding the content pool, and helping to drive engagement to the levels required to enable beBee to shoulder aside the entrenched competition. Again, IMHO.

Javier Cámara-Rica 🐝🇪🇸

7 years ago #9

Thanks Jim Murray

Wayne Yoshida

7 years ago #8

Jim Murray -- thanks for this message. This is something I noticed right away. I think the term we should use is "balance" -- right now, I think the "social" and the "affinity" aspects are emphasized. It's time to attract more career - business topic creators. And this will be up to us - the producers (creators). And the readers and commenters (curators). Dean Owen mentioned SEO - and this is critical - readers must be able to search for buzzes by topics - and creators must optimize their posts with key words to help SEO - and this may be where the hive concept comes in. Because as the number of posts increases, it will become impossible to find - or "re-find" posts of value. A while ago, Phil Friedman posted about affinity on the line and the insipidity of content - we do need to fix this, and I am glad you are starting to do this. (Present tense thinking . . .)

Laurent Boscherini

7 years ago #7

Thank you Jim Murray and their teams who have turned an idea into a cash-generating business and keep its initial purpose as powerful motto to make the difference with sustainable profits, but not irrationaly too fast.The social media plateforms have different timings and new business rules...Less than 25 years old for the digital industry addressed to all. Yes, I am agree again with you , beBee.com is a very special mix and definitely the most important in term of business opportunities, driven by its examplarity commitments and reactivity at all levels, which resquets now, more skilled people aware about beBee business possibilities.

Dean Owen

7 years ago #6

#5
My friend Jim, it has everything to do with what you wrote in the article. The "peace-love-groovy" component, as you described what I describe as social content, is a critical component and should not be dismissed. It is that type of content that has fueled the growth of Snapchat, Weibo, and others. I know your preference is for thought provoking content and intellectual engagement, and that is also critical and very much a part of the framework as I understand it. You may not like bikinis and cats. Me too. But diversity of content is critical for exponential growth. LinkedIn have said their core focus in on 600 million professionals. Their growth is stagnating as a result, but that is their business model. If beBee becomes too intellectual, which is what you appear to be proposing, it risks alienating the broader audience. A great topic you brought up. Cheers.

Jim Murray

7 years ago #5

#2
Dean Owen I hear what you are saying but what you are describing to me at least, is a whole different developmental event chain and I wholeheartedly agree with it.. The first 7 words of the title are What The Bees Can Do To Help... This is grass roots stuff. What you're talking about is much bigger and needs to be actualized, by a whole different set of tools. And by beBee's management. Obviously the site needs to be firing as many guns as possible. Your bazookas and my little derringers.

Jim Murray

7 years ago #4

Dean Owen: This post has nothing to do with anything in your comment,. which is a whole different developmental event chain and I wholeheartedly agree with it.. The first 5 words of the title are What The Bees Can Do. This is grass roots stuff. What you're talking about is much bigger and needs to be actualized, it seems to me, by a whole different set of tools. And by beBee's management.

Jim Murray

7 years ago #3

#2
This post has nothng to do with anything in your comment,. which is a whole different developmental event chain and I wholeheartedly agree with it.. The first 5 words of the title are What The Bees Can Do. This is grass roots stuff. What your

Dean Owen

7 years ago #2

Another critical component of growth will be SEO. The success of companies like Quora and Studymode was largely due to the fact that they had content providers covering every subject imaginable, so when someone Google'd an obscure subject, they would rank highly in the results. People like Brian Mckenzie will help increase brand visibility because he writes about Kyrgyzstan and other Central Asian countries, and there are not many English blogs on those countries. An article on Human resources for example is not going to feature highly in the rankings as there is so much content to compete with.

Dean Owen

7 years ago #1

I beg to differ. The focus should be on transforming the current linear growth to exponential growth. beBee needs exponential growth to attract investors, grow the team, develop new functionality, and compete with extremely well funded competition. Both professional and social content are vital. Exponential growth is more likely if you are catering to a broad audience of those who seek professional content AND those who want social content. beBee is attracting content producers who providing a healthy mix of both, and at the same time developing tools to we can choose what we want to see. As you say, and as I mentioned in my article -https://www.bebee.com/producer/@dean-owen/a-masterclass-in-entrepreneurship - Juan and Javier are pretty savvy entrepreneurs who have a track record of success. You are allowing personal preference to cloud your views. Warmest, Dean

Articles from Jim Murray

View blog
1 year ago · 2 min. reading time

On Deepening Relationships On Social Media

My friend, and former client, photographer Michael Kohn, who is a very bright guy, posted an interes ...

1 year ago · 2 min. reading time

The Tale Of The Two Americas

Whenever I write anything about America I have to take into account that it is actually two countrie ...

11 months ago · 4 min. reading time

Some Thoughts On The Renewable Revolution

The last couple of decades in the life of planet Earth have been very strange ones indeed. · As a wr ...

Related professionals

You may be interested in these jobs

  • 1170580 Alberta Ltd

    cleaner supervisor

    Found in: Talent CA 2 C2 - 4 hours ago

    1170580 Alberta Ltd Edmonton, Canada

    Education: · Expérience: · Education · Secondary (high) school graduation certificate · Tasks · Supervise and co-ordinate activities of workers · Inspect sites or facilities to ensure safety and cleanliness standards · Recommend or arrange for additional services required such ...

  • MT Lab

    Coordonnateur·trice administratif·tive

    Found in: Talent CA 2A C2 - 51 minutes ago

    MT Lab Montreal, Canada Temps plein

    Le MT Lab cherche une personne autonome, passionnée, rigoureuse, et soucieuse du détail qui sera capable d'assister la direction générale et l'ensemble de l'équipe dans la réalisation des différentes tâches administratives tout en assumant des responsabilités comptables essentiel ...

  • Jin's Art Inc.

    operations vice-president

    Found in: Talent CA 2 C2 - 2 days ago

    Jin's Art Inc. Richmond Hill, Canada

    Education: College/CEGEP · Experience: 3 years to less than 5 years · Work setting · School or educational institution/establishment · Tasks · Allocate material, human and financial resources to implement organizational policies and programs · Authorize and organize the establish ...