YOU don't get to define 'Normal'. It's killing your success.
I'm a nice guy. Or at least I've been told.
I do have things that make me unique.
I'm musical. I shoot things (with a camera). I refuse to act my age (just because there is a 'senior discount' for someone over 55 doesn't mean you have to take it).
But even with the uniqueness, I still feel that I share many things in common with my fellow citizens.
I am considered average in a number of areas - my height, my shoe size, my hobbies, the size of my family (between 2 and 4 children), my living in the 'burbs', my Canadian-ness (sorry), and my position on the socio-economic scale in our part of the world.There are quite a few people who share things in common with me.
But that's the problem.
Because I share so many traits with others, it is easy to assume that EVERYONE ELSE should also follow my lead in many other areas.
In a perfect world, everyone would love acoustic folk/roots and 70's rock music, a good single malt Scotch, an occasional cigar (to go with the Scotch), family, outdoors, and anything barbequed. Kale and Tofu would become illegal substances, and Baskin Robbins would have to change their branding since the only flavour of ice cream needed is vanilla (YES, vanilla IS a flavour).
In terms of technology (and this is where I am sure to cross some lines), everyone would be using Windows based computers, Android phones, and only need Solitaire and Sudoku in the Games section of the app store.
But it's not a perfect world, and everything I just mentioned are just preferences.
My preferences.
Here's where 'false consensus' kicks in... it is easy for me to assume that everyone else shares the same likes, dislikes, beliefs, values, and preferences that I do (or at least they SHOULD).
'False Consensus' is defined (in Wikipedia) as "an attributional type of cognitive bias whereby people tend to overestimate the extent to which their opinions, beliefs, preferences, values, and habits are normal and typical of those of others (i.e., that others also think the same way that they do)."
In everyday life, this may cause frustration with others, since they aren't 'following your lead'.
But that's not the point of the blog today.
Side note: If you follow my writings, you will know that I quite often take a while to get to the point. For those of you who are new to my writing style, we are about to get to the meat of the issue.
As IT folk, we design, build and implement systems that are based on OUR preferences, not our users, and we wonder why so much technology sits unused. (I am sure John Vaughan has much to say about this.)
We implement Social Media strategies for our organizations that are based on our experience and preferences. If you are over 30, you might want to talk to some Millennials to see how they use Social Media. It's probably different than you do.
We build 'personal brands', online profiles, and marketing campaigns based on what we would like to see, not necessarily what employers and clients are looking for.
We implement strategic plans that are based on our view and understanding of our experiences in our world, not on the actual technology trends that WILL impact us and disrupt our world (think AI, the Internet of Things, autonomous vehicles, Machine Learning, blockchain, to name a few).
The point is... YOU can't define what 'normal' is solely based on your own experience and preferences.
If you want to lead, then you need to get out of the mindset that you know what 'normal' is, and start doing some research.
You can't assume that everyone is a version of you.
Your clients and customers are a hodgepodge of uniqueness.
In closing, I'll leave you with a couple of maxims that helped me understand this concept.
The first:
While we can generalize about people, we have to understand that all generalizations are dangerous. Including this one.
And secondly:
If we were all the same, we would all drive black Fords (or metallic grey Jeep Cherokee TrailHawks if we were doing things right).
______________________________________________________________________________
Picture: Used under Creative Commons License
About the Author:
I’m the Chief Information Officer for Sheridan College, in Oakville, Ontario Canada, where my team is transforming the delivery of education through innovative application of technology. I'm also a beBee Brand Ambassador.
I'm convinced that IT leadership needs to dramatically change how IT is delivered rather than being relegated to a costly overhead department.
In addition to transforming IT in my role as CIO, I look for every opportunity to talk about this... writing, speaking and now blogging on BeBee (www.bebee.com/@kevin-pashuk) , LinkedIn, ITWorld Canada, or at TurningTechInvisible.com.
I also shoot things... with my camera. Check out my photostream at www.flickr.com/photos/kwpashuk
""
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Comments
Mark Blevins
4 years ago #75
Louise Smith
5 years ago #74
Yes it happens to me too.
Louise Smith
5 years ago #73
Louise Smith
5 years ago #72
Yes you mentioned it to me a while ago I hope your new job is going "gangbusters" Just thought I'd try to re-establish "contact" Houston Looking forward to your new input from the honey pot on your boat
Kevin Pashuk
5 years ago #71
Thanks Louise. The spirit is willing, but my calendar is weak... I recently changed jobs and am spending a significant amount of time with that. Rest assured I'm gathering a boatload of material for future posts.
Louise Smith
5 years ago #70
Debasish Majumder
5 years ago #69
Louise Smith
5 years ago #68
Kevin Pashuk
5 years ago #67
Thanks Claire. And thanks for sharing it on Twitter.
Lyon Brave
6 years ago #66
Kevin Pashuk
6 years ago #65
That's because they are Robertson, (a good Canadian invention) not a weak Phillips with a stripped head.... :)
Phil Friedman
6 years ago #64
Hardly, Kev, you are one of the few people I know whose screws all seem to be tight. 😀
Kevin Pashuk
6 years ago #63
You are a wise fellow Phil. In my case it's too soon old, too late smart.
Kevin Pashuk
6 years ago #62
Thanks Bill.
Phil Friedman
6 years ago #61
Bill Stankiewicz
6 years ago #60
Kevin Pashuk
6 years ago #59
While I've been called worse, I'm not sure I appreciate being called a snowflake Jim...
Jim Murray
6 years ago #58
Louise Smith
6 years ago #57
Perhaps they could. We like Canadians ! But I'm sorry I don't have any contacts. Also there must be a lot of problems ! They started with unachievable promises from Pollies !
Kevin Pashuk
6 years ago #56
I'm sure that thought quickly went up in smoke Gerald.
Kevin Pashuk
6 years ago #55
Thanks Louise... I figure I will never run out of opportunity to bring change into the IT world. Perhaps the Aussie government want to bring me in as a consultant?
Kevin Pashuk
6 years ago #54
Thanks Louise... now I am going to have to go and buy some real bean vanilla ice cream.
Kevin Pashuk
6 years ago #53
I was wondering why I felt prompted to insert that qualifying statement Louise... now I know.
Kevin Pashuk
6 years ago #52
Thanks Pam... "A post that triggers thought is a good post!" Hope I triggered a few for you.
Louise Smith
6 years ago #51
ok thanks. Wow that's great !
Louise Smith
6 years ago #50
Louise Smith
6 years ago #49
Joyce \ud83d\udc1d Bowen Brand Ambassador @ beBee See my comment #19. Very nicely summarised "it represents true personal growth" but some people never get to it and have difficult lives because of this.
Louise Smith
6 years ago #48
esp if it is made with real vanilla bean !
Louise Smith
6 years ago #47
Don \ud83d\udc1d Kerr it has it's basis in anthropology (Biological and Cultural mainly) In early societies, it was about survival. Everyone in the group clan or tribe, had to be unified and follow the same type of "normality" e.g. if a stranger came along initially they were perceived as a threat because they were different. You will know many stories about the stranger who lets their own tribe in to the new tribe's village take over or kill everyone to gain wealth and territory. It still happens today.
Louise Smith
6 years ago #46
I know someone in their early 60's who has been going blind for the last 20 years and now is almost completely blind. She is learning new technology/software like SIRI but perhaps more versatile so she will be able to function and keep up with what is going on in the world. She will not have to rely on Braille which she doesn't know. It's really time consuming for her to learn but the benefits are worth it.
Louise Smith
6 years ago #45
Hi Ren\u00e9e \ud83d\udc1d Cormier Do a lot of people who work in IT have forms of Autism? or other disabilities? regards Louise
Louise Smith
6 years ago #44
Yes Kevin Pashuk that is the origin of negative discrimination of all kinds.
Louise Smith
6 years ago #43
" Is this abnormal thinking?" It depends, esp if there is a mental health condition ! And even then it's normal for the person with the condition ! But this is something that I come across with my clients very often esp with family relationships and processes. A person who grows up in conflict with constant anger, shouting, fighting, sulking, no apologies and no other role models thinks that every family operates that way and accepts that as "normal". It is a great revelation to people to find out that it is not true, usu as they get older and have different experiences. Then they have to reevaluate who they are and can develop positive self esteem. It is often very difficult to shake off these childhood patterns and values. And it takes a while of consistent therapy.
Louise Smith
6 years ago #42
Louise Smith
6 years ago #41
Trickster extrodinare !
Lisa Gallagher
6 years ago #40
It will be here before you know it Pamela \ud83d\udc1d Williams! It's always good to be very honest about our likes/dislikes and differences. I think we've covered a lot of territory already. I forgot to tell you I'm very noisy at night and jam up the volume- JOKING. And, I will be walking with my camera, prob ending up 2-3 miles down on beach before I know it. Last time I did that in the Outer banks I was so far away from our rental the guys came looking for me b/c there was a tornado warning and I was oblivious to the weather (well sort of). As for group think- that would be the sheep or as some call them, 'sheeple,' LOL
Lisa Gallagher
6 years ago #39
Is that why I'm always looking for discounts? I had a friend once ask me how I find jeans that are worth anything for under 75.00??? I don't think I've ever paid more than 40.00 and to me that is steep. I just need to tone it down with groceries now and I'm working on that one too. Love to cook so it can be challenging. For the record, my friend spent 100.00 plus for jeans, so I'm thinking she was at the other end of the spectrum.
Kevin Pashuk
6 years ago #38
Being married to a Scot for a long time, I do understand your penurious nature Ken. She is a Master at getting discounts that far exceed the paltry reduction they give seniors.
Ken Boddie
6 years ago #37
I'll take discounts wherever I can find them (or negotiate them), Kev. After all, I was born in Scotland and, therefore, not only do I have a reputation to keep up, but why deny a few hundred moths a home by opening up my sporran unnecessarily? 🤗
Kevin Pashuk
6 years ago #36
Does the ADV still sound like "ringa-ding ding ding ding" like my single cylinder Enduro did?
Kevin Pashuk
6 years ago #35
Thanks Lisa. Our differences are what creates distinctiveness. Our commonalities are what creates community. In order to be successful in IT, product planning, and life, one must recognize that there is distinctiveness.
Kevin Pashuk
6 years ago #34
Thanks Phil. We do know there are 10 kinds of people in the world... Those who understand binary, and those who do not.
Ken Boddie
6 years ago #33
I'll take that as a compliment, Don. 😄
Lisa Gallagher
6 years ago #32
Phil Friedman
6 years ago #31
Kevin Pashuk, in your native languagek, my answer is: 1 1 . Cheers!
Kevin Pashuk
6 years ago #30
Not sure what happened to your comment Shelley, but I'm glad you made it.
Kevin Pashuk
6 years ago #29
Thanks Phil. I guess if I am a "Prairie Philosopher" then it would be ripples in the amber waves of grain...
don kerr
6 years ago #28
Ken Boddie I don't think being depicted as 'normal' is ever gonna be a problem for you friend!
Phil Friedman
6 years ago #27
Kevin Pashuk
6 years ago #26
Thanks for the comment Ken, and don't worry. "Normal' is never a handle I would ascribe to you... (that's a compliment BTW)... You do point out the corollary to my post (which I haven't written yet)... the disabling sense that one's value, worth, and acceptance is based upon what other people think of you, and giving up your uniqueness in order to fit in... (but that's a post longer than a comment.) You also point out that as we put a few more birthdays behind us, we care less about what others think about us (which explains why that certain neighbour has no compunction about mowing the lawn in his boxers). I may have a few birthdays under the belt, but still refuse to take the senior's discount on a matter of principle.
Kevin Pashuk
6 years ago #25
Thanks Chas. While I won't invite you over when the cigars come out... (you can go chat with my wife who positions herself well upwind of the offending burnt offering), you are right that we probably have lots in common. Once the cigar is extinguished we can get together and listen to some classic rock. We'll invite Aaron \ud83d\udc1d Skogen over too. I partly agree with you on the Chrysler eval... They weren't the most reliable of beasts for the last few years. I went back to Jeep after Fiat got involved. It's a whole different car company. As far as the classic AMC version. I grew up with those. There aren't many of them left since the body couldn't handle the winter road salt in the part of Canada where I live.
Ken Boddie
6 years ago #24
Kevin Pashuk
6 years ago #23
But we do share motorcycles in common Brian. Although the days of the eduro or crotch rocket are long gone for me.
Kevin Pashuk
6 years ago #22
Thanks for the kind words Sara. I do hope I'm not sending the message that there is no such thing as normal, but that we (as individuals) don't get to define what 'normal' is based on our personalities and preferences. There is great diversity and individuality in the world. The things we share in common create community, and the areas of distinctiveness are opportunities to learn from each other. Unfortunately, most people focus on the distinctiveness, and see it as an opportunity to segregate, not learn. And for the record... there is such a thing as normal. Actually, it's a place. https://www.google.ca/maps/place/Normal,+Illinois,+USA/@40.5269297,-89.0221494,13z/data=!3m1!4b1!4m5!3m4!1s0x880b711e8ea0817b:0xcc453bef6eaaddc0!8m2!3d40.5142026!4d-88.9906312
Kevin Pashuk
6 years ago #21
Thanks Numo. IT is usually categorized (and managed) as an overhead when those who lead IT do not demonstrate a strategic value for the services. It is unfortunately too common.
Kevin Pashuk
6 years ago #20
Thanks Lyon!
Kevin Pashuk
6 years ago #19
Thanks Joyce.
Sara Jacobovici
6 years ago #18
Lyon Brave
6 years ago #17
Joyce 🐝 Bowen Brand Ambassador @ beBee
6 years ago #16
Kevin Pashuk
6 years ago #15
I believe normal is relative... Except when it comes to my wife's family... Or mine for that matter. Not a normal one in the whole shebang. Laughing at all this serious sillyness doesn't make you normal or abnormal Charlene, but does define you as one with a healthy sense of humour.
Kevin Pashuk
6 years ago #14
Ummm... can I open this at work? Will the alarm sirens go off? 😵
Kevin Pashuk
6 years ago #13
I'd love to take you up on that offer Aaron. A good jam session covers a multitude of sins of the technological choice variety.
Kevin Pashuk
6 years ago #12
I am truly amazed at how hard I have to justify that VANILLA IS A FLAVOUR!!!!!. It's not a 'lack of adventure'... I have tried the others and found them wanting. A good vanilla ice cream is elegant in its simplicity... ... now that THAT is off my chest... Thanks Don. When it comes to people, 'normal' isn't something to aspire to. It's beige, it's dull, it doesn't change the world. I wouldn't mind the word being stripped from the dictionary where it pertains to humans.
don kerr
6 years ago #11
Kevin Pashuk
6 years ago #10
Aaron! Firefox? REALLY!!?? ... and I thought we were friends? Seriously though, I think you get the point. We are individuals. Normal is indeed a judgement call.
Kevin Pashuk
6 years ago #9
I'm sorry Renée. The furthest I veer away from vanilla, is to order French Vanilla. And it doesn't have to be Baskin Robbins... we have a machine to make it at home (best), or I usually go with a premium brand in the supermarket. As for technology, one of the more significant trends with AI and machine learning, is that technology is far better to adapt itself to the individual using it. Think about how Siri, Cortana and OK Google get better with use. If only we humans could adapt as well instead of trying to judge behaviour as 'normal' or 'abnormal'.
Kevin Pashuk
6 years ago #8
Thanks Preston. While we can categorize groups of people by traits, you are right (IMO) that we are all individuals. The problem comes when we take our own unique blend of personality, passions, abilities and experiences and decide that that is 'right', inferring everything else is 'wrong'. I'm not suggesting that there is no 'wrong', but that the assessment of it shouldn't come from our own experiences.
Kevin Pashuk
6 years ago #7
Thanks for sharing David. I agree, that the concept of 'normal' is abused. The most accurate way to measure 'normal' is to have a statistical sample size of n=1.
David B. Grinberg
6 years ago #6
Kevin Pashuk
6 years ago #5
I KNEW that would be a hot button statement Don... Don't tell anyone, but I do have an iMac on my desk. (Along with 2 Windows Pen based tablet computers).
Kevin Pashuk
6 years ago #4
#7 Thanks Heenay for the comment and sharing!
Kevin Pashuk
6 years ago #3
I have no reply for your reply Pascal.
Kevin Pashuk
6 years ago #2
Thanks John. When I think of UX/UI, I link your name to it. A vital, but seemingly lacking component of any project.
Pascal Derrien
6 years ago #1