Events Specialist - Vancouver, Canada - Mark Anthony Group Inc. - Canada

Mark Anthony Group Inc. - Canada

Verified Company

Vancouver, Canada

2 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Description

The Mark Anthony Group of Companies is one of North America's most diversified and successful private beverage companies focused on the alcohol beverage sector.

We are an innovative and entrepreneurial organization with a successful track record of building amazing company-owned and third-party brands that anticipate consumer's tastes.

In Canada, Mark Anthony is a leading producer and distributor of fine wine, spirits and premium beer, and we are the #1 Flavoured Malt Beverage Company in America with a portfolio of leading brands, including the iconic Mike's Hard Lemonade and White Claw, "the purest hard seltzer in the world".

The Role

Reporting to the Senior Manager, Communications, the
Events Specialist will support with the planning and execution of the industry's highest quality consumer and trade events, with a goal to drive sales, create positive impressions with all key audiences (customers, consumers, media, etc.) and to build Mark Anthony's profile as Canada's premiere alcohol beverage company.

Events Management

Maintain annual Event Calendar and communicate internally/externally to all stakeholders. Develop robust plans to ensure all events are executed ontime and onbudget and with the highest degree of professionalism and success.
Negotiate vendor contracts and manage all event details such as décor, catering, entertainment, transportation, staffing, invitations, audiovisual, insurance, etc.
Develop and disseminate event collateral including booklets, order forms, branded promotional materials, wine cards, menus, POS materials, etc.
Assess each event and create postmortem report assessing the ROI, key wins, key losses and opportunities for improvement.
Be informed of intrade activities, including pricing, programming and focus of efforts/route to market, and align events plans where applicable.
Work closely with Communications Team to ensure that the events strategy, planning and execution (Western Canada / Eastern Canada) is completely aligned.
Ensure that handoff of regional event execution is seamless (east to west / west to east)

Stakeholder Partnerships

Ensure strong proposals for event participation are presented to Sales, Brand, Trade and Partnership teams, determine event budgets and plans for execution.
Build and maintain relationships with key stakeholders customers, partners and vendors.
Work closely with Sales and Marketing on sponsorship opportunities, identifying potential revenue streams and negotiating agreements in the company's best interest.
Liaise between Public Relations, Trade and Brand teams to develop creative collateral as necessary
Partner with People Operations to help plan and execute all Corporate Office initiatives (Harvest Celebration, Summer Picnic, Monthly Happy Hour celebrations, etc.).

Who you are:

3+ years of experience in events coordination or related field
Diploma in Marketing, Communications or Business Administration
Strong creative skills with experience creating basic event collateral, such as ads, flyers, posters, etc.

What You'll Bring:

Strong verbal and written communication skills
Passionate, enthusiastic, and hard working
Able to work independently and "roll up your sleeves" to make things happen
High intensity team player who thrives in a fast paced, high intensity, dynamic environment
Works well under pressure and with deadlines, effective stress management skills
Ability to work evening and weekends to oversee and coordinate events

Our Culture:

We dream big and we achieve big.

Anyone who shares our commitment to raise the bar and take the uncharted path will achieve big things with us.

Each person plays a key role, yet we're always a team. It's about collective success and we know the importance of celebrating wins, even the little ones along the way.

We hire passionate people, because nothing great is done without passion. We trust those closest to work to do what's right, to act like an owner. We believe empowerment allows people to take pride in their contributions and inspires them to share their ideas.

We also believe fun breeds creativity, which in turn inspires the conditions for better collaboration.

We believe laughter, gratitude and raising a glass are the bonds that build teams. We're here for each other always because every person in our company matters in a very real way. We end our days already excited about tomorrow.

Our Values:

Sense of Urgency
Our business moves fast and so do we. We understand the power of now. We have relentless drive and believe if it can be done, we're the ones who will do it first.

Authenticity
We need to stay real because our brands, our stories and our culture must remain genuine to thrive.

When we have the best intentions for all, we create space to be our whole selves and do great things together.

Simplicity
Our lives are complicated enough. So why use 50 words wh