Lead, Customer Insights - Montréal, Canada - SSENSE

SSENSE
SSENSE
Verified Company
Montréal, Canada

2 weeks ago

Sophia Lee

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Sophia Lee

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Description
Company Description

SSENSE (pronounced [es-uhns]) is a global technology platform operating at the intersection of culture, community, and commerce.

Headquartered in Montreal, it features a mix of established and emerging luxury brands across womenswear, menswear, kidswear, and Everything Else.


SSENSE has garnered critical acclaim as both an e-commerce engine and a producer of cultural content, generating an average of 100 million monthly page views.

Approximately 80% of its audience is between the ages of 18 to 40. It is privately held and has achieved high double digit annual growth and profitability since its inception.


Job Description:


Responsibilities

Customer Insights - 40%**- Define a customer insights strategy and build the infrastructure for the systematic delivery of actionable customer insights, both channel-specific and integrated

  • Define an attribution model for organic marketing channels, ensuring coherence with the overall attribution model
  • Establish a deep understanding of the business, it's data, and patterns to become a key thought partner to business units
  • Deep dive into customer journeys by extracting and analyzing customer data to identify new business or optimization opportunities in customer engagement, high value clienteling, high value prospecting, and brand partnerships
  • Partner with P&L owners by providing highimpact visualizations (e.g., Tableau dashboards) and converting analysis and insights into key narratives at an executive level
  • Assess the competitive landscape and gather industry knowledge to drive insights for the Customer Experience and Marketing teams

Design & Development - 40%**- Implement improvements to the tools and platforms in place, resulting in efficient decision making (e.g., clienteling, sales generation, content engagement, etc.)

  • Ensure operationalization of analytical tooling for all Customer teams through rapid prototyping
  • Govern the roadmap of all ongoing improvements to data flows from key data sources to the central data mesh, processes, and tools, while keeping stakeholders informed
  • Contribute to the business intelligence body of knowledge, including process diagrams and business continuity plans
  • Stay abreast of emerging tools and technologies to provide informed recommendations around industry best practices

People Leadership and Processes - 20%

  • Oversee and prioritize analytics projects/requests to ensure a balance between business impact, scope, and velocity
  • Provide mentoring, training, development and performance management to team members to help each contributor evolve in their roles
  • Implement and evolve processes to maximize the output of the team
  • Ensure accuracy, quality and timeliness of deliverables
  • Conduct hiring efforts and interviews to attract and retain top talent

Qualifications:


  • Bachelor's degree in Engineering, Computer Science, Mathematics or a related analytical field
  • A minimum of 5 years experience in analytics with a focus on driving business impact
  • Experience developing customer segmentation models
  • Proficiency in querying and analyzing large data sets using SQL; Python knowledge is an asset
  • Comprehensive knowledge of the ETL process and tools
  • Experience with data visualization tools (e.g., Tableau, Looker)
  • Experience with web analytics (Google Analytics) an asset
  • Proficiency Microsoft Excel / Google Sheets and Microsoft PowerPoint / Google Slides
  • Strong communication skills and business acumen
  • Good command of English and French

Skills

  • Highly analytical
  • Attention to detail and accuracy
  • Ability to synthesize, communicate key insights, and distill analytical concepts in simple terms at various levels of the organization
  • Proficient in developing dashboards
  • Strong ability to collaborate
  • Comfortable in navigating ambiguity
  • Ownership and accountability mindset
  • Inquisitive nature and eager to learn and expand knowledge base
  • Willingness to contribute to areas beyond immediate scope of work
  • Interest or knowledge of the luxury fashion industry (brands, designers, customers)

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