- Creating, designing, and implementing engaging email marketing campaigns targeted at specific audiences.
- Devising and executing email automation workflows to improve communication efficiency and enrich customer experiences.
- Assisting in developing and curating content for various social media platforms such as Facebook, Instagram, and LinkedIn, with potential expansion to platforms like Pinterest and TikTok.
- Monitoring social media channels for engagement opportunities and ensuring prompt responses to inquiries and comments.
- Collaborating with cross-functional teams to maintain consistent messaging across all digital channels.
- Examining performance metrics, preparing reports, and assessing the impact of digital marketing campaigns.
- Staying abreast of industry trends and best practices in digital marketing, proposing innovative strategies for optimal outcomes.
- 1-2 years of experience in creating social media and email content.
- A Bachelor's degree in Marketing, Communications, or a related field.
- Excellent written and verbal communication skills, coupled with a sharp attention to detail.
- Basic understanding of graphic design principles and proficiency with tools like Canva.
- An analytical mindset to interpret data and derive actionable insights.
- A proactive approach and a willingness to learn in a dynamic work environment.
- Competitive remuneration based on qualifications and experience.
- Partial company match on employee contributions towards company group RRSP.
- An opportunity to be part of an innovative and expanding organization that prioritizes learning and growth.
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Digital Marketing Assistant - canada, Canada - Liteline Corporation
Description
Who We Are:
Established in 1979, Liteline Corporation stands out as Canada's foremost and largest privately owned lighting manufacturer. Specializing in cutting-edge LED lighting solutions for residential and commercial markets across North America, we cater to various sectors such as architectural, hospitality, retail, office spaces, high-rise residential buildings, and more. With a dedicated team of over 140 individuals, Liteline is geared towards sustained growth in the coming years.
Discover more about Liteline Corporation and our diverse product range here.
Who We Are Seeking:
Liteline is currently on the lookout for a Digital Marketing Assistant to contribute to content creation and oversee external communications via social media and email marketing activities for our 3 distinct brands (Liteline, SPEX, and Trenz).
Under the guidance of the Channel Marketing Manager, the core duties of the Digital Marketing Assistant involve:
The ideal candidate for this role possesses:
What We Offer:
We appreciate all applicants for their interest; however, only those selected for further consideration will be contacted.
As an equal opportunity employer, we celebrate the unique abilities and backgrounds of each candidate. We recognize that every potential member of the Liteline team contributes to creating a diverse and inclusive work environment.
We are dedicated to accommodating individuals with disabilities throughout the recruitment process. If you need any accommodations to participate in any stage of the process, please reach out to our Human Resources department, mentioning the position title in the subject line. A member of our HR team will contact you promptly.
