- Develops category and brand expertise to contribute to North America brand strategy development.
- Partners with NA Business teams to tailor the right assortment, support, and execution in the Canadian market.
- Identifies key business drivers and opportunities based on competitive/category trends, tracks & reports on business results using syndicated data.
- Leads project management for key growth driving & margin enhancement projects including commercialization of innovation and renovation for assigned brands, working with R&D, Packaging Design and Operations inclusive of developing detailed timelines and manufacturing forecasts with input from Sales, Operations and Finance.
- Executes marketing campaigns in the Canadian market.
- Manages Canadian marketing budget and reporting for the assigned brands.
- Partners with trade marketing and the Canadian Sales organization to support pricing and promotional strategies.
- Acts as Company representative for assigned Sales and Retailer brand meetings.
- Provides backup assistance to other members of the marketing team and assists with other projects, as needed.
- Minimum three years' experience in a consumer-packaged goods marketing.
- Bachelor's degree, MBA preferred or equivalent experience.
- Experience with leading a cross functional team projects.
- Experience analyzing syndicated and marketing data & translating to insights & recommendations that tell a clear & compelling story.
- Ability to monitor & analyze budgets and report on P/L activity associated with assigned marketing initiatives.
- Excellent creative instincts and comfort with visual design.
- Excellent project management and organizational skills, ability to prioritize multiple priorities and strong attention to detail.
- Self-motivated and strong analytical / problem solving skills.
- Ability to thrive in a high paced, entrepreneurial work environment and meet business driven deadlines.
- Strong bias for action. Acts like an owner and can run independently.
- Computer skills including MS Office programs such as Outlook, Word, Excel PowerPoint.
- Strong interpersonal skills and ability to communicate (verbal/writing) effectively.
- Ability to collaborate at all levels of the organization and across other functional areas.
- Ability to maintain a high level of confidentiality.
- Preferred knowledge of the Consumer Product Goods Industry & Canadian CPG market.
- English language proficiency.
- $86,000- $100,000 CAD (commensurate with experience and location).
- Medical, Vision and Dental Coverage
- Health Spending Account
- Life and Dependent Insurance
- Accidental Death and Dismemberment
- Short Term Disability (not available for Union employees)
- Long Term Disability
- Travel Assistance
- Voluntary Registered Retirement Savings Plan (RRSP)
- Employee and Family Assistance Program (EFAP)
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Description
Location: Remote with requirement to travel for business needs
What you'll do:
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Tasks are to be completed while maintaining the highest safety and quality standards.
Essential Duties and Responsibilities:
Who you are:
Compensation and Benefits