Digital Marketing Specialist - Winnipeg, Canada - Johnston Group

Johnston Group

Verified Company

Winnipeg, Canada

2 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Description

Johnston Group provides employee benefit solutions to over 30,000 companies, ranging from one employee to thousands across various product lines, including Chambers of Commerce Group Insurance Plan, Canada's #1 employee benefits plan for small businesses. JG is a platinum member of _Canada's Best Managed Companies_ and was named one of _Manitoba's Top Employers_. We support a positive work atmosphere where we value the diversity in the people we serve and are looking for talent who will contribute to our diverse and inclusive workplace; where individual differences are recognized, appreciated, and respected. JG believes in giving back and contributes significantly to local health, arts, sports, and other community organizations.

We're looking for a Digital Marketing Specialist to build and manage powerful digital marketing campaigns for multiple brands across relevant platforms, including Facebook, Google, and other paid media channels.

This role requires a good understanding of targeting, audience building, keywords, and campaign conversion tracking, as well as foresight into new digital marketing opportunities.

Qualifications:

Minimum of three years' experience in digital marketing and media buying, particularly in Facebook and Google advertising
Degree or diploma in Communications, Marketing, or a related field
Certification in a professional program related to digital marketing and/or analytics (Meta Ads, Google Ads, Google Analytics, etc.)
Comfortable with Google Tag Manager and setting up conversion tracking for campaigns across multiple platforms
Proficiency in Microsoft Excel and G Suite
Strong team player, but selfmotivated with an ability to learn and take on new challenges
Excellent timemanagement skills and ability to multitask