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    Digital Specialist - Toronto, Canada - GroupM

    GroupM
    GroupM Toronto, Canada

    3 weeks ago

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    Description

    Description

    Position at EssenceMediacom Job Title: Digital Specialist EssenceMediacom is a global communications agency leading with breakthrough thinking, building explosive growth for brands, and helping our clients see the bigger picture. Our daring global network of 10,000 communications experts help our clients breach traditional boundaries in media, uncover novel ideas, and unleash exponential growth. EssenceMediacom challenges conventional thinking to build, propel, and supercharge our clients' businesses at scale and lead our industry in critical areas such as diversity, equity, inclusion, and sustainability. Overview: The Digital Specialist will provide support in managing and launching digital campaigns, contribute to overall client service requirements and assist in the management of digital media plan executions. Your Impact:
  • Support Digital campaign launches and digital trafficking
  • Support in creating Digital demand conversion plans
  • Support managing digital investments, executing, and optimization
  • Access appropriate research as it applies to clients' needs, using IMS, InfoSys, COMNavigator, comScore, Nielsen and other proprietary tools
  • Presenting to clients
  • Oversee some administrative duties required on assigned accounts
  • Effectively work with AdOps, Partner vendors, Finance, Investment Team and other internal groups in order to ensure the campaign performance
    • Your Qualifications:
  • 1 year Digital/Media trafficking and media planning
  • Post-secondary degree, specialization in Advertising and/or Marketing an asset
  • Solid technical skills on Campaign Management tools (Google) and Viewability tools
  • Understanding of media across digital channels and analytics reports
  • Trafficking knowledge (preferred)
  • Attention to detail and mathematical skills required
  • Ability to manage and meet multiple demands within timelines
  • Excellent verbal and written communication skills
  • Good presentation skills
  • Ability to understand the client's business
  • Strong computer skills with a particular emphasis in Excel and PowerPoint
  • Desire to develop and excel in their media career and a passion for all things media
  • Proficiency with research tools
    • Benefits:
  • Extended long weekends & summer days
  • Group Health Benefits & Registered Retirement Savings Plan (RRSP)
  • Heath & wellness allowance
  • Discounted Fitness Membership
  • Flexible working arrangements
  • Learning and development opportunities
  • Referral bonus
  • Anniversary awards
    • ABOUT ESSENCEMEDIACOM: EssenceMediacom people, have big goals: building breakthrough growth for brands and leading with breakthrough thinking in our industry. We call them "Essentials" because they are at the heart of our work and their ideas will enable us to tap into that critical intersection of people, content, and technology to bring brand aspirations to life. EssenceMediacom is a place for you to grow your career and expand your horizons. EssenceMediacom is committed to building an agency culture that supports our people, puts diversity at the forefront of our operations, and creates opportunity for all. This collective culture is our power, where ideas are freely exchanged, and collaboration is actively encouraged in a place where you can innovate in our hyperconnected world. GroupM and all its affiliates embrace and celebrate diversity, inclusivity, and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide media agency network that represents global clients. The more inclusive we are, the more great work we can create together .
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