Website Manager - Mississauga, Canada - Knowledge First Financial

Knowledge First Financial

Verified Company

Mississauga, Canada

3 weeks ago

Posted by:

Sophia Lee

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Description

Job Profile:

Website Manager Reporting to Director, Demand Generation & Digital Marketing

At Embark Student Corp. ("Embark Corp."), we're on a journey to create an entirely new student experience.

One that is built on instilling confidence in students around the paths they are choosing and their ability and agency to achieve their goals for the future.

As enablers and orchestrators of students' success, we will create access, affordability and agency for students and their champions across our services and solutions.

This will provide them with guidance and support in all aspects of planning and saving for post secondary education - giving them a future-ready advantage and help them thrive well past their educational journey.

Embark Corp. is cultivating an environment that enables growth, trust and pioneering.

To help drive our transformation and growth, we are guided by the following strategic pillars:

Elevate our Expertise in Education Savings & Planning
Aspire to be Trusted and Easy to do Business with
Put our Customers in the Center of Our Experience
Partner to Drive Value, Scale and Reach

What makes us qualified to do this?

In business since 1965 and owned and operated by a not-for-profit organization, everything we do is in service to our students.

We are a diverse and passionate community of experts that firmly believes in the benefits of education, priding ourselves on helping to shape their future and empowering them to reach their full potential.

As we move forward, we will leverage and build upon our unmatched expertise in the RESP space to propel both our students and our company forward, ensuring a better tomorrow.

Our vision is set, our future is bright, and we're just getting started.

Passionate about delivering a best-in-class online experience, our Web Manager is responsible for delivering an amazing customer experience across Embark website, helping create a best-in-class UX and drive conversions through our online channels.

CHALLENGES TO BE MET

Lead website development and digital experiences that deliver against planned objectives, including refining and prioritizing tasks for website enhancement.
Oversight and management of our web properties, including UX/UI, coordinating with internal and external resources to integrate site concept, visual design, content, interface, meta data and navigational structure, documenting structure, and processes.
Responsible for oversight of website performance, providing recommendations and implementing strategies to optimize performance across the site.
Research and develop a testing strategy to gain insights and improve the digital experience.
Oversight and management of web content and updates.
Collaborate with our crossfunctional teams on effective journey strategy, creative development, and optimization as it relates to our web platforms.
Manage daytoday relationships with agency partners and internal teams to deliver compelling and effective digital content.

WHO WE ARE LOOKING FOR
At Embark Corp., we value each employee for their unique perspectives and experiences. If you are someone who has experience and skills similar to what we are looking for and is aligned with the culture and values, please consider applying

Bachelor's degree (or) equivalent experience.
Minimum of 57 years corporate work experience in digital marketing.
Experience managing WordPress a must, including WP updates and plugin implementation.
23 years of HTML page coding experience a must.
Working knowledge of Search Engine Optimization and lead generation.
Working knowledge of Adobe, JavaScript, and SQL.
Experience building and managing consumerfacing digital experiences across all platforms and device types to achieve business results.
Demonstrated expertise in content management system ownership.
Demonstrated experience in explaining and building support for digital and technical initiatives.
Ability to directly manage outside agencies and/or contract workers as required with limited or no supervision.
Ability to interact, communicate and collaborate with many different levels, both internal/external.
Ability to work on a variety of projects at the same time and ensure these projects are completed by their deadlines.
Strong oral and written communications skills (English).
Strong analytical and project management skills.
Experience leading people/teams.
Someone who listens to diverse perspectives with an empathetic attitude.
A lifelong learner that is performance driven.
Someone who recognizes our customers as our most important stakeholders.
The ability to work in a team setting and serve value.
Someone who continuously takes initiative and embraces change.

Work Model

We have adopted a hybrid model, leveraging the best of remote and in-person work. This work model however can differ depending on roles and leaders.

Equal Opportunity Employer

We at Embark Corp., are commi