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Alan Law

Alan Law

Director Residential Sales

Real Estate

Toronto, Ontario

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About Alan Law:

With nearly two decades of experience in real estate, Alan has built a reputation as a results-driven sales leader in the Greater Toronto Area. From launching multi-million-dollar developments to fostering relationships with agents and clients, his career reflects a passion for innovation and excellence in the industry.

As Director of Sales and Agent Relations at Graywood Developments, Alan leads high-performance teams, driving success across Toronto and Calgary markets. His role encompasses overseeing project launches, managing in-house sales, and developing strategies to sell remaining inventory in challenging market conditions.

Previously, he spearheaded sales and marketing strategies at SmartCentres REIT and achieved award-winning success as a realtor. His diverse background also includes leadership in B2B and B2C travel sales, providing him with a unique perspective on customer engagement and market trends.

In addition, Alan's experience in leading groups around the world has equipped him with the ability to connect with people from diverse backgrounds, adapting seamlessly to different cultures, perspectives, and communication styles. Navigating unfamiliar environments has strengthened his ability to make critical decisions on the fly, often with limited information or resources. Whether overcoming language barriers, problem-solving in high-pressure situations, or building relationships with a wide range of individuals, these experiences have sharpened his adaptability, critical thinking, and composure under uncertainty.

Fluent in English and Cantonese, Alan brings a global mindset to local real estate. Whether collaborating with agents, launching new developments, or connecting clients to their ideal properties, he remains committed to creating opportunities and delivering value at every step.

Core Expertise: Strategic Sales Leadership | Real Estate Development | Market Analysis | Agent Collaboration | Project Launch Strategies | Client Engagement Strategies

Experience

A seasoned real estate sales and management professional with over 20 years of experience spanning development, brokerage, and travel sectors. 

Currently serving as Director of Sales & Agent Relations at Graywood Developments, following a successful tenure as Senior Sales Manager. Previously held leadership roles at SmartCentres REIT as Director of Sales, Residential Development and Broker of Record at SmartLiving Realty Inc., overseeing new home sales and sales strategy. Earlier founded and led Colat Realty Inc. as President for nearly 11 years. Also a long-standing Partner at GLP Worldwide Expedition Travel and Tours since 2008, combining sales leadership with travel management expertise.

Education

University of Toronto - Bachelor of Arts - BA, Economics1999 - 2002

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