Anna Van Woerkom

Hello!

I am Anna Van Woerkom, a strategic and creative marketing specialist based in Edmonton, Alberta, driven by a passion for travel, innovation, and brand growth. 

I hold a Bachelor of Commerce degree from the University of Alberta, majoring in Marketing and minoring in Entrepreneurship. This educational foundation has amplified my innate creativity and innovation while equipping me with strong communication, analytical, and technical skills essential for effective marketing and business operations. I also had the privilege of participating in Kedge Business School's Master of Management program in Marseille, France, which broadened my international perspectives and honed my global outlook.

My professional journey encompasses a range of roles, including co-owning a successful venture, working as a marketing and communications specialist, and providing valuable marketing advisory services. At Haven Wood Wicks, I played a pivotal role in product design, marketing, digital strategy, finances, and overall business operations. This multifaceted experience deepened my understanding of business dynamics and solidified my passion for leveraging creativity and analytical prowess in marketing. Additionally, my tenure as a marketing and communications specialist at Town Square Brewing enhanced my community engagement, content creation, and social media marketing capabilities.

My experience includes starting a small business, working as a marketing and communications specialist, performing marketing advising and more. As a co-owner of Haven Wood Wicks, I gained experience in all aspects of business as I was responsible for product design, marketing, all digital aspects, finances, and all other activities. This has expanded my skills greatly and allowed me to find where my passion lies in the business world which is where I can utilize my creativity and analytical mind within marketing. My current position as a marketing and communications specialist at Town Square Brewing is allowing me to strengthen my community engagement marketing strategies, content creation and social media marketing skills and knowledge.

In terms of education, I completed my Bachelor of commerce degree through the University of Alberta with a major in Marketing and a minor in Entrepreneurship. This education has helped to strengthen my already creative and innovative nature as well as given me strong communication, analytical and technical skills and knowledge in terms of marketing and strategy, specifically SEO. I was fortunate enough to complete a semester at Kedge Business School in Marseille, France in their Master of Management program.