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Welland
Dominique Peters

Dominique Peters

Versatile Professional

Marketing / Advertising / Public Relations

Welland, Ontario

Social


About Dominique Peters:

I am a versatile professional with a successful track record as a Marketing Assistant, Key Holder, and Administrative Assistant. My experience includes executing effective marketing strategies, providing comprehensive medical administrative support, and overseeing key operational responsibilities. I am adept at balancing diverse tasks, contributing creative insights, and demonstrating strong leadership skills. I am now seeking opportunities to leverage my multifaceted experience to drive success in a dynamic and growth-oriented environment.

Experience


In my role as a Marketing Assistant at A.S.H Agency from December 2021 to January 2024, I honed my skills in client relationship management and strategic communication. I nurtured and strengthened client relationships by employing clear and strategic communication methods, anticipating and addressing their evolving needs and preferences. Additionally, I conducted comprehensive analyses of financial records to gauge the effectiveness and impact of marketing campaigns, enabling informed decision-making to optimize resource allocation and campaign outcomes. My role also involved overseeing end-to-end marketing initiatives across diverse digital and traditional platforms, consistently delivering impactful results. I developed and executed innovative marketing strategies designed to influence consumer behavior positively, leveraging insights from market trends and consumer preferences. Furthermore, I crafted compelling and engaging content while vigilantly monitoring industry trends to ensure the relevance and effectiveness of our marketing efforts.

During my tenure as a Third Key Manager | Product Specialist at MAC Cosmetics from June 2018 to January 2022, I demonstrated exemplary leadership and sales skills. I orchestrated comprehensive store operations, managing scheduling, opening/closing procedures, cash handling, and security measures. I fostered a collaborative and uplifting team environment, actively mentoring and training new team members. My leadership skills were evident in consistently exceeding sales targets through the delivery of exceptional customer service and proactive resolution of inquiries. Additionally, I acted as a product specialist, providing in-depth knowledge and expertise on various products to both customers and staff. I developed and implemented product-focused initiatives, including creating a "Product of the Week" program aimed at increasing sales for specific items through targeted promotions and staff training. Moreover, I managed inventory levels effectively, ensuring optimal stock availability while contributing to visual merchandising strategies to enhance product visibility and appeal.

As an Administrative Assistant at Evans Physiotherapy from September 2014 to April 2019, I further developed my organizational and communication skills. I acted as a liaison between medical personnel and patients, facilitating effective communication by overseeing the management of electronic medical reports and correspondence to ensure accurate and timely exchange of information. I skillfully coordinated and confirmed medical appointments, demonstrating strong organizational skills and attention to detail to ensure smooth scheduling processes. Additionally, I produced various documents, spreadsheets, and forms for comprehensive review, including the meticulous completion of insurance and other claims to facilitate efficient billing and reimbursement processes. My role also involved maintaining the confidentiality and integrity of medical records and files, implementing robust systems to safeguard privacy and security in compliance with regulatory standards.

In each of these roles, I have developed a diverse skill set that aligns with the qualifications for Retail Management, Customer Support, and Entry Level Marketing roles. I am confident that my background and skills make me a strong candidate and I am excited about the opportunity to contribute to company success.

Education

I pursued a Bachelor of Business Administration (BBA) in Marketing at Sheridan College from September 2019 to April 2022. This program has been transformative, providing me with a robust foundation in marketing principles and strategies. Through immersive coursework, hands-on projects, and internships, I've developed a deep understanding of consumer behavior, market research, and digital marketing. Collaborative group projects have strengthened my communication and teamwork skills, while real-world experiences have allowed me to apply theoretical knowledge to practical settings. Overall, the program has equipped me with the expertise and confidence to excel in the dynamic and competitive field of marketing. Additionally, I completed a Diploma of Education in Marketing at Sheridan College from September 2016 to April 2018. This program provided me with a solid understanding of marketing basics and business development. Through diverse courses and practical assignments, I learned about market research, consumer behavior, advertising, and sales techniques. This program equipped me with the foundational knowledge and skills essential for navigating the marketing landscape and contributing to business growth.

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