Elisa Díaz Alonso

Dynamic and results-oriented content creator with a passion for crafting engaging and impactful material across various platforms. Adept at generating innovative ideas, conducting thorough research, and producing high-quality content tailored to target audiences. Proficient in leveraging diverse formats including articles, videos, podcasts, and social media posts to effectively communicate messages and drive audience engagement. Skilled in content strategy development, audience analysis, and brand storytelling. Committed to continuous learning and staying abreast of emerging trends in digital media and content creation.

Social Media Content Creator in Beauty center

• Developed and executed social media content strategy to promote esthetic services and products, resulting in a big increase in online engagement and growth in follower base.
• Produced visually appealing and informative content, including photos, videos, and infographics, to showcase services, highlight customer testimonials, and share skincare tips.
• Managed social media accounts across platforms such as Instagram, Facebook, and Twitter, ensuring consistent brand messaging and timely responses to inquiries and comments.
• Collaborated with estheticians and marketing team to brainstorm creative campaign ideas and initiatives to drive traffic to the website and increase online bookings.
• Analyzed social media metrics and performance data to identify trends, evaluate campaign effectiveness, and optimize content strategies for maximum reach and impact.

Social Media Coordinator | Greenhouse company

• Created and curated compelling content for social media platforms, emphasizing the company's commitment to sustainable gardening practices and eco-friendly products.
• Developed and implemented social media campaigns to raise awareness about environmental issues, gardening tips, and product promotions, resulting in a increase in website traffic and  growth in online sales.
• Managed community engagement and fostered relationships with followers by responding to comments, messages, and inquiries in a timely and professional manner.
• Collaborated with the marketing team to organize and promote special events, workshops, and product launches both online and in-store.
• Utilized social media analytics tools to track key performance indicators, measure campaign success, and provide insights for future content strategies and marketing initiatives.

Bachelor of Arts in Marketing and Publicity

• Developed a strong foundation in marketing principles, consumer behavior, brand management, and advertising strategies.
• Gained hands-on experience in conducting market research, creating marketing plans, and executing promotional campaigns.
• Completed coursework in digital marketing, social media management, content creation, and media planning to stay current with industry trends and best practices.

Community Manager Course

• Acquired specialized skills in community management, including audience engagement, social media moderation, content strategy development, and crisis communication.
• Learned to leverage social media platforms effectively to build and nurture online communities, enhance brand visibility, and drive user engagement.
• Explored techniques for analyzing social media metrics, monitoring trends, and implementing data-driven strategies to optimize community growth and user interaction.