Heather Backman

On-Air Personality: Canada & United States

Talent: Radio, Voiceovers, Hosting & TV

CORE COMPETENCIES

Producer | Content Creator | Social Media Specialist | Detail Oriented & Efficient | Strategic Problem Solver | Collaboration & Team Building | Highly Resourceful & Organized | Creative & Innovative | Decision Maker

Rogers Communications, Calgary, AB                                                                                   01/2022 - 10/2023

Afternoon Host CHFM FM (STAR 959)

Served as Afternoon Drive Host in a AC/Hot AC Format.

• My show had its finger on the pulse with booked guests and produced segments in Tech, Health, Comedy and Entertainment.   
• Created online content which drove the highest traffic on the team to Social Media channels.
• Unique personality with authentic delivery and compelling storytelling, which was evident in the ratings.

I remained 2nd in the city within our core demo of Adults aged 25-39.

Rogers Communications, Victoria, BC                                                                                   08/2019 - 01/2022

Morning Show Host–CHHT FM (JACK FM) 

Host of Jack Mornings with Heather Backman in a Classic Hits Format. 

• Assisted in the launch of the station with special events, brand marketing and promotions that more than doubled station ratings within 6 months.
• Doubled Morning Show Market Shares for Adults 25-54 in one year with compelling content creation.
• Booked guests and contributors for live and produced segments which made my show distinct in the market.
• Planned marketing promotions and events which made our recognizable in the market.
• Coached brand coordinators and street team so the promotions and station events ran seamlessly.

Jim Pattison Broadcast Group, Victoria, BC                                                                         03/2018 - 08/2019

On-Air/News-CKKQ 100.3 The Q (The Islands Rock)

Served as Afternoon Drive Co-Host in a Classic Rock Format.

• Consistently rated # 1 Men 25-54 #2 Adults 25-54 in the market which kept advertising revenue up.
• Compiled and delivered live News Reports that conveyed key information in a clear and comprehensive fashion for consumers to easily understand.
• Managed all Social Media and web blogs for the show, which aided the sales and marketing team in selling promotions.

Entercom, Los Angeles, CA                                                                                                      11/2018 – 03/2018

On-Air Part Time-KNX 1070 AM (NewsRadio)

Traffic Anchor on LA’s #1 Traffic station.

• Compiled Traffic Reports in a fast-paced environment where quick thinking was imperative. 
• Approached all stressful situations with confidence and ease.
• Delivered concise Traffic reports every 10 minutes, paying great attention to detail.

Bell Media, Montreal, QC                                                                                                        01/2012 – 02/2017

On-Air Morning Show Co-Host-CHOM (97.7 Montreal’s Spirit of Rock)

Co-host of Mornings Rock with Terry Dimonte in a Classic Rock/Rock/Alternative Format.

• Consistently rated # 1 Men 25-54 #2 Adults 25-54 which allowed for high station revenue.
• Performed Commercial Voice Overs and Imaging for Radio and TV in Montreal that elevated station profile.
• Assisted in The Production of the Show by using my great networking skills to book a steady stream of sought after guests.

B.A. in Communications