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![Jenna Minifie](https://contents.bebee.com/users/id/ei0dM66574303f0025/_avatar-8RBpN-400.png)
Jenna Minifie
Services provided: Party Event Planners
About Jenna Minifie:
Highly motivated and enthusiastic professional seeking a new role where I can leverage my skills and experience to contribute to the growth and success of the company. With skills for understanding market trends and customer preferences, I am eager to bring my enthusiasm and dedication to a dynamic team environment.
My personal interests include travelling, reading, cooking and eating at all the restaurants Hamilton has to offer.
Experience
Box of Crayons, Toronto — Marketing Manager
January 2018 - February 2024
- Developed and executed marketing plans, including timelines, tasks, milestones, and resources allocation for marketing projects.
- Planned and executed all external company events, including conferences and open sessions.
- Managed relationships with vendors including editors and graphic designers.
- Worked with various departments such as Sales, Product and Design to gather input and ensure alignment on project goals.
- Worked with the content team, created a system for content production and posting that ensures our editorial calendar is implemented correctly. This includes social media, email marketing, etc.
- Worked on my company Culture Committee where I planned and hosted Thursday Socials, Wellness Wednesdays, and other internal team events.
- Worked with our Program Development team to create sales enablement tools, including pitch decks and proposals, to assist in selling our programs.
- Created and handled the content for all social media aspects of the company, I.E. LinkedIn, Twitter, and Instagram.
- Assisted with writing and creating blog posts and newsletters.
Arklu Limited, Donegal, Ireland — Sales Account Executive
February 2017 - February 2018
- Worked on a team selling award-winning Lottie Dolls.
- Responsible for all wholesale independent retailer accounts in parts of Europe, with a large focus on the UK & Ireland.
- Processed all orders, creating invoices and ensured correct products were delivered, based on the retailer’s needs.
- Researched and contacted potential retailers that I believed would be beneficial stockists for our product.
- Assisted with the forecasting and analysis of retailer sales.
- Created content and promotional material for weekly retailers and prospects and ran in-store competitions with retailers.
- Handed the content of the social media accounts for the United States and Canada.
Florence Cafe, Donegal, Ireland — Server
October 2016 - February 2017
- Served in a busy cafe downtown Letterkenny, Donegal.
- Managed overall restaurant operations, including end-of-day financial reconciliation and close-out.
OmegaBrite, Dublin, Ireland — Sales & Marketing Coordinator
October 2015 - March 2016
- Coordinated important details of external events and tradeshows, for example, lead retrieval, booth selection and set up and representation. Events included: the American Heart Association International Stroke Conference in Los Angeles and the Integrative Healthcare Symposium in New York.
- Researched and created reports of new conferences that might be beneficial for our company to attend.
- Organized hiring and training of all employees that we selected to represent us at trade shows and conferences.
- Created and handled the content for all social media aspects of the company, I.E. Twitter, Instagram, blog, etc.
Maple Leaf Sports & Entertainment, Toronto — Game Operations
February 2014 - August 2015
- Supported with the implementation of all in arena game promotions, guaranteeing that all projects ran safely and smoothly.
Fionn MacCool’s, Toronto — Server & Bartender
February 2010 - August 2015
- Worked in the heart of the financial district at Fionn MacCool’s pub.
- Served and bartended in a fast-paced environment, managing up to half the restaurant at a time.
George Brown College, Toronto — Athletic Ambassador
September 2010 - September 2013
- Orientation of new students
- Promoted the athletics department as a whole
- Helped with the execution of Varsity Games/Events for the George Brown Huskies
Education
George Brown College, Toronto — Post Graduate, Sport & Event Marketing
July 2014
George Brown College, Toronto — Advanced Diploma, Business Administration Marketing
July 2013
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