Leena Abu Shara

As a Digital and Content Designer, I have assisted marketing teams in gathering information and creating engaging visual content for clients' social media and websites. My experience also includes developing design documentation and collaborating with development teams. As a Brand Experience Research Consultant, I have managed campaigns to improve brand accessibility and user satisfaction. My research skills and ability to communicate with multiple departments makes me a valuable asset to UX design projects. Additionally, my background in administrative tasks demonstrates my organizational and problem-solving abilities.

I hold a Bachelor of Arts in Sociology, with Honors, from the University of Waterloo. My education in sociology has provided me with a strong foundation in understanding human behavior and the social dynamics of groups, which is highly relevant to UX design. It has also equipped me with critical thinking and research skills, essential for gathering insights and making informed design decisions. Overall, my education has contributed to my ability to create user-centered designs that are both functional and visually appealing.