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Rania Balakbiyech

Rania Balakbiyech

Marketing & Communication Specialist

Marketing / Advertising / Public Relations

Ottawa, Ottawa

Social


About Rania Balakbiyech:

I’m a passionate marketing and communication graduate with a strong interest in creativity, branding, and digital media.
I love building meaningful connections between brands and their audiences through authentic storytelling and strategic campaigns.

Skilled in social media management, content creation, and advertising strategy, I’m always eager to learn, collaborate, and contribute to impactful projects.

Currently based in Canada, I’m open to opportunities in communication, marketing, and creative industries. 

Diplômée en publicité et communication marketing, je suis passionnée par la créativité, le branding et les stratégies numériques.
J’aime créer des liens authentiques entre les marques et leur public à travers des campagnes inspirantes et bien pensées.

Je possède des compétences en gestion de contenu, médias sociaux, rédaction, et stratégie publicitaire. Curieuse et motivée, je cherche à contribuer à des projets qui ont du sens.

Basée au Canada, je suis ouverte à de nouvelles opportunités dans les domaines du marketing, de la communication et de la publicité.

Experience

I have experience in marketing communication, content creation, and social media management.
During my internships, I contributed to developing digital campaigns, managing online communities, and creating visual and written content to strengthen brand awareness.
I also worked on marketing strategies, audience analysis, and creative projects focused on brand identity and engagement.

My experiences allowed me to develop strong organizational, analytical, and creative skills while collaborating with multidisciplinary teams.

J’ai acquis de l’expérience en communication marketing, création de contenu et gestion des médias sociaux.
Au cours de mes stages, j’ai participé au développement de campagnes numériques, à la gestion de communautés en ligne et à la création de contenus visuels et rédactionnels pour renforcer la notoriété des marques.

Ces expériences m’ont permis de développer mes compétences en stratégie, créativité et analyse, tout en travaillant en équipe sur des projets variés.

Education

Graduate in Advertising and Marketing Communication from La Cité College (Ottawa, Canada).
My studies focused on brand strategy, digital marketing, media planning, and creative advertising.
I also hold a bachelor’s degree and two additional diplomas obtained in Morocco, which helped me build a strong academic and multicultural background.

Diplômée en Publicité et Communication Marketing du Collège La Cité à Ottawa.
Ma formation porte sur la stratégie de marque, le marketing numérique, la planification média et la publicité créative.
Je détiens également une licence et deux autres diplômes obtenus au Maroc, ce qui m’a permis d’acquérir une solide base académique et une ouverture internationale.

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