Sagar Shukla

As an experienced Digital Marketing professional with a passion for SEO, PPC, Technical SEO, on-site optimization, off-site audit, keyword research, competitor analysis, social media marketing, creating google data studio reports and dashboards, web and marketing analytics. I have over two years of experience in the digital marketing industry as an SEO specialist and have worked on many successful SEO campaigns and different marketing strategies projects. I also have experience in Social Media Marketing, Social Media Advertising, Search Engine Optimization, Content Marketing, GA &GA4, Marketing Strategy, to name but a few skills set for digital marketing. I work well with others and enjoy a collaborative team environment. When it comes to SEO, I employ a multi-pronged approach that involves keyword research, Technical SEO, On-Page SEO, Off-Page SEO, c the creation of unique and relevant content, link building, competitor analysis social media. Whatever the methods, you can be assured they are accompanied by thorough analysis and data to monitor and optimize their effectiveness continually. I am a strong communicator with fantastic client service and account management skills. Confident in giving regular presentations in boardroom settings, I am comfortable conveying pretty technical information to clients in a simple and informative manner. Importantly, I keep myself up to date with the fast-moving digital marketing trends SEO landscape, particularly technological and search engine trends, changing algorithms, and ranking factors. I understand the importance of always staying one step ahead in this dynamic and ever-changing field.

SEO Specialist

• Performing technical SEO audits and inspections of websites to identify

on-page, off-page, Crawl efficiency / Indexation, Web Performance, and other technical issues of clients' websites.

• Implementing strategies to address gaps in organic search performance, keyword planning, content gap analysis, and on-page optimization.

• Creating and executing link-building strategies for our clients.

• Determine KPIs for each recommendation, forecast impact, and create SEO performance dashboards for all our clients.

• Analyzing, tracking, and reporting on overall web traffic and user engagement and evaluated the success of SEO campaigns using Google Analytics and Google Search Console.

Managed SEO campaigns through keyword research, targeted content

development, on-page optimization, and off-page activities for the dedicated

clients.

• Define SEO success metrics, develop and manage high-quality reporting, and communicate performance and insights that show progress toward program KPI's.

• Reviewed websites and run through a technical checklist to identify potential risks and issues. Worked closely with the Website Development Team on maintaining a healthy site speed and fixing any potential site technical issues.

• Measured and reported on important marketing metrics and KPIs.Continually develop and improve reporting mechanisms to accurately correlate results with SEO campaigns

Digital Marketing Nano Degree Graduated from Udacity

A comprehensive Nano degree program addressing all areas of digital

marketing including Content Strategy, Search Engine Advertising, Search

Engine Optimization, Social Media Marketing, Display Advertising, Google

Analytics, Google Adwords, Email Marketing, Budgeting and got hands-on

experience on various live projects and campaigns under the mentorship of

world-class experts with a 360-degree understanding of digital marketing.

Projects Completed:

-Business setup (module, value proposition, buyer persona, etc.)

-Content marketing (created a blog post and distribute it through various

social media platforms)

- Facebook campaign

-Conducted an SEO audit ( Offsite and Onsite both)

-Adwords Ads campaign

-Evaluate a display ad campaign

-Email marketing campaign

- Measure and Optimize with Google Analytics