Soheeb Raza
Services provided: Brand Consultants , Business intelligence , Brand Strategists , Chief marketing officer , Business plan , Business Advisory , Business model , Marketing & Brand Strategy
About Soheeb Raza:
I am a business consultant and coach who looks for reasons to write, and provide professional business services.
Expert in writing and delivering strategic business plans, business analysis and audience specific presentations including motivational speeches.
Have drafted hundreds of such documents for businesses and start-ups in the hospitality, e-commerce, IT, consultancy, automotive, transportation and financial industry.
I am an FCIM and hold an MBA in entrepreneurship and international marketing and have more than 17 years of business management, marketing and communications experience. Having worked across 3 regions, I have successfully provided consultancy to businesses in 15 countries.
Experience
I bring 18+ years of multi-regional, multi-vertical and media neutral brand planning and marketing communications experience to the table, having worked in companies across the 360-degree spectrum. Some of the famous businesses I have been associated with during my agency (BBDO, GG, and Ogilvy) career include Abbott, Oracle, British American Tobacco, Unilever, Etisalat and Pepsi Foods, and I have also consulted for new-age technology startups.
Currently, I am work for a leading Telecommunications compnay where I help the company better connect with the communities and citizens of Central and Eastern Canada through targeted campaigns, meaningful engagements and interactions driven by brand purpose.
Additionally, I work as an independent business and marketing/brand consultant on ad-hoc basis to help their clients with business planning and brand strategies. I also help them develop messaging architectures and investor proposals, devise their go-to-market and communications strategies, do due diligence, and respond to RFPs.
Education
Master of Business Administration
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