Social Media Manager - North Saanich, Canada - Epicure

Epicure
Epicure
Verified Company
North Saanich, Canada

3 weeks ago

Sophia Lee

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Sophia Lee

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Description

Social Media Manager


Our Social Media Manager needs to be savvy in social media strategy, content creation, and leveraging data to optimize and build engagement.

You're comfortable quickly picking up a brand's voice, becoming a product pro, and collaborating cross-functionally to manage communities and market products.

Your strategic mindset is matched with creativity, a love of good food, and the ability to create and execute powerful social content.

You're the type to leave things better than you found them; you proactively identify opportunities and challenges and are flexible when managing changing business needs.

Our mission is to share Good Food. Real Fast. and change how people think about eating healthy food.


Responsibilities:


  • Manage and coordinate Epicure's social media strategy, content calendar, and community growth plan
  • Plan, implement, and measure campaigns and content that align with specific business plans and objectives
  • Plan, strategize, and create content for Facebook, Instagram, Pinterest, our blog, and other platforms as required (may include copywriting, food photography, video creation/editing)
  • Manage all of Epicure's social media accounts, including Facebook, Instagram, Twitter, and Pinterest
  • Create and curate highquality, engaging content for social media that aligns with our brand voice and values
  • Grow Epicure's social media following and engagement through organic and paid tactics
  • Manage highlyengaged, internal and externalfacing social communities.
  • Track, interpret, and report on social media stats and analytics to Marketing Team
  • Collaborate with the marketing team to ensure social media efforts are integrated with overall marketing strategy
  • Stay uptodate with social media trends and make recommendations for improvements
  • Develop and execute communitydriven content strategy; seek out content from direct sales field and followers, curate and share testimonials, and amplify stories and voices from across our community
  • Collaborate closely and build strategies with Marketing, Creative, Innovation, and Merchandising teams
  • Collaborate and work closely with stakeholders across the business to ideate, gather feedback, and ensure deliverables are completed on time while meeting business expectations
  • Support additional Epicure brand, marketing, and communications initiatives as required

What you have:


  • A minimum of 4 years of experience in a social media role
  • A Bachelor's Degree in Business, Marketing, Communications or a related field
  • You love food, health, wellness, and hanging out on social platforms
  • Ability to create, photograph, and edit photos and videos appropriate for social media
  • Excellent copywriting and proofreading abilities
  • Experience developing and maintaining content/editorial calendars and analyzing social metrics
  • Digital and tech literacy; experience working within various social platforms and content creation tools
  • A curious and entrepreneurial mindset; you seek out and identify opportunities, challenges, and consumer trends
  • Proactive and responsive demeanor—think ahead and plan accordingly with mínimal guidance
  • Ability to comfortably contribute to planning and strategy sessions and present your ideas and insights
  • Ability to thrive and stay on the ball when under pressure/managing multiple coinciding projects; this is a fastpaced growth environment
  • Experience in the food/CPG industries and/or direct sales business model considered an asset

What we have:


  • Competitive salary and benefits package
  • Annual professional and personal wellness funds
  • Product discounts
  • Opportunity to join a team at the helm of expanding the company's brand and mission—we are Canada's largest direct sales company and are growing fast in the US
  • A team of talented and passionate marketing and creative professionals

Who we are:

We all deserve to eat good food every day—despite the daily crunch for time and inspiration.

That's why everything we offer, from premium ingredient blends and easy recipes to ultra-timesaving cookware, is designed to help answer "What's for dinner?" and make it fast.

We've got our sights set on being a global food and wellness brand in every kitchen, in every home in North America in the next 25 years
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