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    Marketing Content Creator - Mississauga, Canada - The Central Group

    The Central Group
    The Central Group Mississauga, Canada

    3 weeks ago

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    Description

    Central is a prominent player in performance-driven marketing-at-retail solutions, focusing on packaging and point-of-purchase displays for clients throughout North America. Our company provides a collaborative, client-focused, and laid-back work environment with fantastic benefits and a supportive family-like culture.

    If you embody integrity, teamwork, excellence, and thrive in a high-energy setting, we are looking for a motivated individual to join us as a Content Creator.

    JOB SUMMARY:

    As the B2B Marketing Content Creator, you will be pivotal in conveying our brand identity across various platforms and establishing meaningful connections with our business audience. This role requires understanding of Account Based Marketing principles and their application in creating B2B marketing content like videos, animations, and static media. You should possess strong written communication skills to craft tailored marketing messages that resonate with diverse B2B audiences on social media platforms.

    JOB FUNCTIONS:

    • Assist in developing and executing a comprehensive social media plan.
    • Create compelling social media content to engage the audience.
    • Monitor user engagement and recommend content improvements.
    • Brand and update document and social media templates.
    • Capture and edit content for internal use, including employee activities, events, and meetings.
    • Contribute to quarterly social media performance reports.
    • Perform assigned duties as needed.

    QUALIFICATIONS:

    • Recent graduate up to 3 years' experience in social media and marketing content creation.
    • Diploma/Certificate/Bachelor's Degree in marketing, social media, e-marketing, advertising, communications, or related field.
    • Familiarity with various social media platforms.
    • Excellent written and verbal communication skills.
    • Familiarity with Google Analytics is a plus.
    • Up-to-date knowledge of social media and advertising trends.
    • Proficient in using social media for building relationships and engaging communities.
    • Analytical, flexible, and creative mindset with a proactive approach to generating new ideas.
    • Experience in content creation, copywriting, or article writing.
    • Expertise in design and editing tools like Adobe Creative Suite, Canva, etc.
    • Proficiency in Microsoft Office and organization/collaboration tools like Google Drive, ZoomInfo, etc.
    • Skills in videography and photography and willingness to be on camera when necessary.

    About The Central Group of Companies

    Central excels in performance-driven marketing-at-retail solutions, specializing in packaging and POP displays for clients across North America. Our vibrant company offers a team-oriented, client-focused work environment with attractive benefits and a close-knit culture. Central Group is dedicated to providing equal employment opportunities. Accommodations are available for individuals with disabilities upon request during the recruitment process.

    We appreciate all applications; however, only selected candidates will be contacted for interviews.

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