Digital Advertising Specialist - Thornhill, Canada - Glistco Ltd.
Description
About us
Glistco, is a Toronto-based gaming accessory company, we are dedicated to innovating and creating cutting-edge products that enhance the global gaming experience while prioritizing a commitment to excellence in building a skilled and forward-thinking team.
Duties
As an Advertising Specialist, you will be responsible for managing and implementing advertising campaigns across various platforms.
Your role will involve creating and optimizing ads, analyzing performance metrics, and collaborating with cross-functional teams to achieve campaign objectives.
Responsibilities:
- Develop and execute advertising strategies to drive brand awareness and customer acquisition
- Create compelling ad copy and visuals that resonate with target audiences
- Manage advertising budgets and allocate funds effectively across different channels
- Monitor campaign performance using analytics tools and make datadriven optimizations
- Collaborate with internal teams, such as marketing, design, and content, to ensure cohesive messaging and brand consistency
- Stay uptodate with industry trends and best practices in digital advertising
Skills
To excel in this role, you should possess a combination of technical skills and creative thinking.
Required Skills:
- Proficiency in Ecommerce platforms and tools
- Experience with Adobe Creative Suite for graphic design purposes
- Knowledge of SQL for data analysis and segmentation
- Familiarity with Google products, including Google Ads and Google Analytics
- Proficient in Shopify for website management
- Strong understanding of advertising principles and best practices
- Knowledge of HTML5 and JavaScript for ad customization and optimization
Preferred Skills:
- Experience with programmatic advertising platforms
- Familiarity with social media advertising platforms (e.g., Facebook Ads Manager)
- Understanding of SEO principles to optimize ad performance
Job Types:
Full-time, Permanent
Salary:
$45,000.00-$55,000.00 per year
Benefits:
- Dental care
- Paid time off
Flexible Language Requirement:
- French not required
Schedule:
- 8 hour shift
- Day shift
- Monday to Friday
Supplemental pay types:
- Bonus pay
Ability to commute/relocate:
- Thornhill, ON L3T 3S4: reliably commute or plan to relocate before starting work (required)
Education:
- Bachelor's Degree (preferred)
Experience:
Facebook Advertising: 2 years (preferred)
- Digital marketing: 2 years (preferred)
Work Location:
In person
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