Marketing Manager - Montréal, Canada - Acuity Brands

Acuity Brands

Verified Company

Montréal, Canada

2 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Description

We use technology to solve problems in spaces, light, and more things to comefor our customers, our communities, and our planet.

Acuity Brands, Inc

(NYSE:

AYI) is a market-leading industrial technology company. We use technology to solve problems in spaces, light, and more things to come.

Through our two business segments, Acuity Brands Lighting and Lighting Controls (ABL) and the Intelligent Spaces Group (ISG), we design, manufacture, and bring to market products and services that make a valuable difference in people's lives.

Job Summary:

Working with stakeholders externally and internally across Marketing, Sales and Design, the Marketing Manager is responsible for creating, implementing and managing marketing activities for a specific brand.

The Marketing Manager develops and leads campaigns to generate product awareness and strengthen brand identity to drive business opportunities and stimulate sales for the organization.

Well versed and passionate about marketing, the incumbent will be a marketing generalist who will leverage internal and external resources to create impactful omni-channel marketing campaigns.

This position reports to the Senior Director of Marketing -Specialty Lighting.

Key Tasks & Responsibilities (Essential Functions):

Works with key stakeholders including the Business Unit Leader, Design & Development, Sales and Marketing leaders to understand key market needs
Creates and executes compelling campaigns and campaign plans to meet marketing goals
Plans and delivers external communications to our channel, our customers and our industry designed to positively impact the external brand image, communicate the messages of the company, and drive sales
Ensures all marketing material adheres to brand guidelines
Updates and maintains website content
Collaborates with internal and external creative teams to develop and update marketing materials, including presentations, brochures, educational webinars, product sell sheets, case studies, press releases, web content, social media content, ads, and tradeshow booth material
Supports internal communication activities, including sharing marketing activities and project successes with employees and channel

Skills and Minimum Experience Required:

Excellent interpersonal skills

- interacts positively with all stakeholders

Good writing, communication, and presentation skills. Able to develop a compelling story
Well organized, with ability to multitask and think outside of the box
Ability to prioritize projects, work within short time frames and meet deadlines
Proficiency in Microsoft Office Suite
Excellent command of English, spoken and written. French language skills an asset

EXPERIENCE AND EDUCATION

Bachelor's degree in marketing or related field
Experience in manufacturing, construction, or lighting environments is an advantage
3+years' experience in marketing.

We value diversity and are an equal opportunity employer.

All qualified applicants will be considered for employment without regards to race, color, age, gender, sexual orientation, gender identity and expression, ethnicity or national origin, disability, pregnancy, religion, covered veteran status, protected genetic information, or any other characteristic protected by law.