Digital and Social Content Producer - Toronto, Canada - Wahi

Wahi

Verified Company

Toronto, Canada

3 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Description

About Us

Wahi is a digital real estate platform that uses state-of-the-art tools and best-in-class realtors to bring control, choice and confidence to consumers on their real estate journey.

Wahi's mission is to reclaim real estate for Canadians by providing a better way to buy and sell real estate, on their terms.

Wahi Inc., a cutting-edge real estate prop-tech company, is seeking a talented and innovative multi-platform content creator with a deep understanding of social media.

In an exciting and dynamic environment, working with our revolutionary real estate technology, we aim to create digital and social content that resonates with our audience and stands out in the competitive landscape of the real estate industry.

As the Digital and Social Content Producer, you will be responsible for conceptualizing and producing original content for our prop-tech solutions and services, with a specific focus on platforms such as Instagram and YouTube.

If you possess these qualities and are eager to make an impact in the world of real estate prop-tech, we want to hear from you.

Key Responsibilities:

Develop highly engaging social content that promotes our proptech solutions and services across platforms, such as YouTube and Instagram, to drive engagement and brand awareness.
Contribute to the daily posting and moderation of content on various social media platforms.
Craft compelling and effective copy that effectively communicates with our target audience.
Collaborate with the product team to conceptualize and execute crossplatform content strategies that showcase the value and benefits of our proptech solutions.
Conduct and host interviews and collaborate with real estate professionals to produce captivating digital content, focusing on platforms like Instagram, YouTube, and podcasts.
Ensure timely and accurate content delivery while maintaining the brand voice and tone across all platforms.
Produce and package digital assets, while assisting in the development of social media templates and creative materials, include but not limited to videos, podcasts, infographics, carouselsetc.
Lead brainstorming sessions to generate creative ideas and develop comprehensive content plans and presentations.
Write and publish relevant web content as needed to support our proptech initiatives.
Stay uptodate with industry news, trends, and digital and social media innovations in the real estate and proptech space.
Monitor metrics and key performance indicators (KPIs) to evaluate the success of content initiatives and make datadriven decisions.
Fulfill other duties as assigned by the Head of Marketing.

Critical Qualifications:

Degree/Diploma in Communications, Marketing, Public Relations, or a related field.
Minimum of 2 years of experience as a social media producer/editor, with a proven track record in digital storytelling and audience growth.
Expert knowledge of major social media platforms, including TikTok, Instagram, YouTube, Twitter, and Facebook, with a strong understanding of their best practices and algorithms.
Genuine interest in real estate and the proptech industry, staying informed about the latest trends, news, and discussions.
Demonstrated ability to approach real estate news and content with a critical and analytical mindset.
Proficiency in technical tools such as Photoshop, Canva, video editing software, and video and podcast production skills.
Experience leveraging social media analytics platforms to inform content strategy.
Excellent written and verbal communication skills.
Ability to manage multiple projects simultaneously in a fastpaced environment, demonstrating creativity and meeting challenging timelines.
Strong attention to detail and commitment to maintaining high content standards.
Positive, proactive, and collaborative team player.
Portfolio or examples showcasing previous social content production experience.

Preferred Qualifications:

Photography/videography skills.
Experience with social media measurement, listening, and analytics tools, including familiarity with key performance indicators (KPIs) and industry benchmarks.
Knowledge of content management systems
Prior knowledge or experience in the real estate industry is an asset.

Benefits